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Best marketing mthods of eCommerce business

Discussion in 'eCommerce' started by CarlsonGuo, Nov 24, 2019.

  1. #1
    What would be the best marketing methods of eCommerce business from your extensive experience ? Make a ratings if possible. :) And of course to combine the methods is common thing, just try to give them separately.
    1-Google Ads, 2-Forums Ads, 3-mails, 4- Phone call (directly), 5- FB, 6-Twitter, 7-Platforms (Amazon, Shopify, etc), 8- (more from you)
    CarlsonGuo, Nov 24, 2019 IP
  2. JEET

    JEET Notable Member

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    You cannot just pick one method and repeat it with every project. Depends on what you are selling, and to whom.

    Google ads is a good method, but extremely costly. You will need a good budget to persue this one.
    However, with some understanding of your customer behaviour, you might be able to achieve good results with cheaper means like forum ads, twitter/fb ads etc.

    I am not sure if direct mail, random emails, or phone calling works anymore.
    All of these are now considered as junk or spam or disturbance...

    Amazon etc is also good.
    JEET, Nov 24, 2019 IP
  3. sarahk

    sarahk iTamer Staff

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    @CarlsonGuo you need to create a marketing plan and investigate the whole thing really thoroughly. The price of your product will impact on the advertising, as well as if it's an impulse buy or something that people ponder over. Is the product physical and needs shipping or digital? Do you have lots of products or just a few? What are your direct competitors doing?
    sarahk, Nov 24, 2019 IP
    JEET likes this.
  4. LaneSEO

    LaneSEO Peon

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    I would focus on your strengths... like if you're great on the phone, than by all means, market on the phone.

    Also like @JEET mentioned, focus on the audience and where they would be, and what converts well with them.

    Play to your strengths, play to your market.

    Now that being said, Facebook marketplace is great (especially for non-digital products), I think it's an incredible platform.

    I would avoid using social media to market (unless of course that's where your audience lives and dies).

    Amazon is also a classic..
    LaneSEO, Dec 4, 2019 at 8:39 AM IP
  5. Barb Davids

    Barb Davids Greenhorn

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    What industry? What are you selling?
    Barb Davids, Dec 4, 2019 at 1:49 PM IP