Hi guys, I created a Blog Article about the Europe's best Digital Marketing Agencies. Have a look down here, and feedback me, Im new here https://thomaseccel.wordpress.com/2018/03/30/best-digital-marketing-agencies-europe/
Good article. One thing i have found over the past 10 years is that a good agency doesn't automatically mean they will be good for your company and objectives. You get most out of an agency by working with them and aligning objectives, workflows and activity. I wont mention names in a negative light, but i worked with one of the UK's largest PPC agencies when i worked for PayPlan and to be honest it was so transparent that they were just after increased spend and not focused on ROI. On the flip side, when i switched to smaller agencies like Return, Zazzle and Brass instantly got more from them as they were more nimble and able to work collaboratively. Last comment is: A good agency doesn't always ensure ROI. I would say a good agency relationship, strong KPI's and good agency (with creative ideas) will in the long run equal ROI. (because its also worth noting, there are very few silver bullets)