What would be the best advertising strategy with adwords for my site gamesaddicting.info ? I appreciate the help.Thanks.
What sort of budget do you have in mind? Are you planning on increasing brand exposure or simply to generate traffic?
I don`t want to invest big money mostly under $100 to start with, but if let say $100 investment makes $150 profit then I don`t mind spending more. I want to increase traffic. Not brand name.
make sure to do keyword research first to determine best keywords to target. then create a specific landing page for the adwords ad for each of your target keywords. this will help your quality score which will lower your ad costs.
I agree that getting the right keyword is important. Bid for buyers keywords for best conversions. Avoid "information-seeking" or "freebies" keywords as they can burn your cash fast. You might want to test with a small daily budget of $10 so that you can keep tweaking your ad groups. Good luck!
With a small budget be sure to stay as far away as you can from Broad Terms and keep inspecting the "Search Query Report" for the exact terms they are typing in to find your site. And keep adding those new terms as exact match to you adgroup.. make your adgroups as tight as possible... read, study and watch all the videos on PPC that you can as there are tons of things that will affect your bottom line... like landing pages, relevance and on and on... good luck... you will need it.
I'm in a similar position, new to adwords and trying to generate traffic with a modest budget. From what I researched about exact, phrase and broad keywords I assumed that broad would be the way to go to generate quantity traffic. This has been fairly unsuccessful so I will be trying out the same keywords but as exact and phrases matches as suggested here.
Internet pay per click marketing strategies can have a great impact on your business. Pay per Click is really helping you set up a successful business marketing websites.
There's not much text there for Google to determine anything. What is it you're selling? Come to think of it, how are you monetizing it? If it's just to click ads, forget it. That won't work.
Be specific if your budget is tight. * For example, if your site does not offer free games, then Bid for "play online games" rather than "play free online games". Also mention this thing (paid ) in your ad copy. * Also beware of adwords guidelines, I saw casino tab in your website. Generally adwords does not allow advertising for casino games. Try avoiding that. Regards