Social Media Marketing is the process of marketing a businee or website to interacting people through some social networking sites like twitter,facebook. Benefits of Social media marketing are: 1. Increase branding, traffic, exposure. 2. Increase subscribers 3. Inbound Links 4. Higher search engine rankings 5. Relatively low cost and high return activity
-Provides real time interaction with your clients -Helps to build brand. - An effective way to promote your offers and giveaways.
Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it with their social networks. A corporate message spreads from user to user and presumably resonates because it appears to come from a trusted, third-party source, as opposed to the brand or company itself. Hence, this form of marketing is driven by word-of-mouth, meaning it results in earned media rather than paid media. Social Media has become a platform that is easily accessible to anyone with internet access. Increased communication for organizations fosters brand awareness and often, improved customer service. Additionally, social media serves as a relatively inexpensive platform for organizations to implement marketing campaigns
Yes, you are right. We can get various helps through social networks. But to get this benefits we must need to become active on social networks.