Benefits of SEO and SEM

Discussion in 'Search Engine Optimization' started by seogp, Apr 7, 2010.

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  1. #1
    Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site to get higher ranking result in search engine. Search Engine Optimization is the process of making website easy to find it in Search Engines for its targeted and appropriate keywords.

    Search engine marketing is a simplest way that helps to promote website and generating revenue and sales leads through targeted ad placements via search and contextual ads on relevant web pages.

    Benefits of SEM:
    1. Only subject or industry relevant Ads are shown when a search query has been made.
    2. The pay per click facility can easily increases your business brand.
    3. Sponsored or Pay Per Click Advertisement guarantees your search engine presence.
    4. Correct use of high quality content copy used for landing pages increases your ROI.
    5. Sponsored marketing can be measured precisely.
    6. With Pay Per Click you are paying for qualified traffic and not just page impressions

    Benefits of combining SEO & SEM:
    Search engine optimization and search engine marketing are the same things. SEO is based upon the long term natural search engine success and SEM by using sponsors, Advertisements, banner advertisement and Pay per click that helps the websites owners to create the instant results. If the website owner combines SEO and SEM then following benefits we get:
    1. Receiving qualified traffic
    2. Increasing the CTR
    3. Increasing the conversion rate of the online presence
    4. Natural long term search positions
    5. Site relevancy within the search engines
     
    seogp, Apr 7, 2010 IP
  2. app789

    app789 Peon

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    #2
    Well I think search engine optimization is a long process & a many factors are involved in it such as article submission, directory submission, blog posting, forum posting etc. to increase the page rank of your website but search engine marketing is the simplest or paid method to do this.
     
    app789, Apr 7, 2010 IP
  3. thefandango

    thefandango Active Member

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    #3
    Why do people insist on posting these endless threads with statements about SEO? Are you trying to show your expertise? Get business?

    Everyone knows the benefits, its HOW you do it that is important - so why not tell us something useful?
     
    thefandango, Apr 7, 2010 IP
  4. fabola

    fabola Peon

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    #4
    yes , both are useful ,i agree with you..
     
    fabola, Apr 7, 2010 IP
  5. zones88

    zones88 Peon

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    #5
    yaa....... Good ........
     
    zones88, Apr 7, 2010 IP
  6. haritash

    haritash Guest

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    #6

    Nice Information, thanks for sharing with us.
     
    haritash, Apr 7, 2010 IP
  7. CheapSEO

    CheapSEO Guest

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    #7
    Here everything is PPC showing in your thread it means PPC is everything than other method.
     
    CheapSEO, Apr 7, 2010 IP