Beginners guide to marketing

Discussion in 'General Marketing' started by KowDot, Aug 23, 2006.

  1. #1
    I've now finished my site www.squidlinks.com and thanks to the users mainly from this forum I've now got some content (maybe that's the wrong term!).

    It's great having a site but it's pointless unless people visit!

    I've been reading hundreds of threads on this forum and there are many many useful and interesting methods of marketing a site but I don't really know how or where to start!

    Any ideas how I should market my particular site please? I've got about £500 to spend if I need to.

    Thanks.
     
    KowDot, Aug 23, 2006 IP
  2. amedno1

    amedno1 Active Member

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    #2
    adwords is a start
     
    amedno1, Aug 23, 2006 IP
  3. tyzer

    tyzer Well-Known Member

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    #3
    Adwords, Overture, and then places like adbrite.com (or my site, adquick.co.uk, when it launches). all of these places will get you people to your site.
     
    tyzer, Aug 23, 2006 IP
  4. infonote

    infonote Well-Known Member

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    #4
    Digg and adwords
     
    infonote, Aug 23, 2006 IP
  5. gordano

    gordano Active Member

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    #5
    site looks good, I have just submitted one of my new sites, allpetservices. As ot how you should spend the £500 my advice is stay with internet marketing. There is losts you can do for free or low cost; relevant directories, articles, forums and blogs, and press release - with an interesting angle. I expect you know all of these already. Otherwise £500 is not going to buy a lot of publicity.
     
    gordano, Aug 23, 2006 IP
  6. delrivo

    delrivo Guest

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    #6
    You could use some of that money to have a press release written up for you and then a bit more to have it submitted on prweb.com
     
    delrivo, Aug 23, 2006 IP
  7. KowDot

    KowDot Peon

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    #7
    Thanks for the responses so far.

    I hadn't though about a press release. I thought those things cost mega bucks and we're only for the top dogs! I'll have a read up.

    How much would AdWords cost me?

    I've been having a real hard think this afternoon and I think the reason I'm asking questions is because I'm not quite sure who my site is targeting!!! Any ideas who might find my site useful, who would visit etc? If I can figure that out I think I'll have the answers!
     
    KowDot, Aug 23, 2006 IP
  8. delrivo

    delrivo Guest

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    #8
    Press releases are a great way for any sized business to make awarness of there site. I would highly recomend looking into it. Theres loads of information on this site about it
     
    delrivo, Aug 24, 2006 IP
  9. aletheides

    aletheides Banned

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    #9
    I too want to experiment with PR but don't have the know-how. Has anyone had a big success using PR?
     
    aletheides, Aug 24, 2006 IP
  10. Spider Ninja

    Spider Ninja Peon

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    #10
    very nice looking site

    if you spend £500 can you make it back? Where's your revenue?

    Think in terms of the costs of traffic coming in...money and/or time spent, and what you earn on traffic going out...to AdSense type programs or paid adverts.

    Then, also the quality of what you are sending out.
     
    Spider Ninja, Aug 24, 2006 IP
  11. DarrenC

    DarrenC Peon

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    #11
    I would only write a press release if your going to get a professional press officer to publish the article for you in the media. Sites like prweb.com are great at building links, but aren't that good at getting your story into the reporters attention due to the shear number of releases.
     
    DarrenC, Aug 24, 2006 IP
  12. KowDot

    KowDot Peon

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    #12
    Thanks for all your advice so far. I'm not currently getting any traffic via the search engines so I think I should concentrate my effort there initially and re-word the site more appropriately. What do you all think?
     
    KowDot, Aug 28, 2006 IP