hi , i have film streaming website . i earned around 12 k $ in june . As my website and account could be banned from google TOS , i removed their ads and waiting for payment . I just put again their ads and saw a large decrease in earning . For around 4500 clics i have 150 - 200 $ . In june it was around 500 -900 $ . From 0.15 $ it is 0.05$ per clics but i didnt change anything . What can explain this?
Usually click revenues vary a lot, but in your case you have a large volume of traffic, so I think the "average" revenue per click should not vary a lot. I believe the fact of removing the ads for a while caused a problem. If this is the case, it should come back with the time. May be it was just a natural fluctuation of the market. It would have happened anyway. Otherwise, it is hard to tell exactly, everything always changes on the Internet.
yes i got paid for june thats why i put back ads .for better pay per clic i just hope its matter of time . thanks for infos OIGB .
that could be due to smart pricing.Its a usual thing occurring to an adsense account when the clicks do not convert for the advertiser.
I think it depends on the ads persons are clicking, if its low bid keyword you will get low pay per clicks