"Bargain Traffic" for $0.01

Discussion in 'Google AdWords' started by edo sternberg, Mar 20, 2007.

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  1. #1
    :D

    Hi all,

    Suppose in a certain keyword, my Google search shows no ads. Does this mean I can buy the advertising space for a $0.01 bid right from the beginning, or would I have to bid a higher sum in order to achieve some kind of minimum quality score to "get into the game".

    Thanks
     
    edo sternberg, Mar 20, 2007 IP
  2. dougeetx

    dougeetx Peon

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    #2
    I think the minimum is $0.05
     
    dougeetx, Mar 20, 2007 IP
  3. PPCblogger

    PPCblogger Peon

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    #3
    Minimum bids are determined by Quality Score. So it really depends.

    If you have absolutely no history from a given keyword, then other relevancy factors (keyword & ad relevance, landing page etc) will be used to determine your initial QS.
     
    PPCblogger, Mar 20, 2007 IP
  4. WillB

    WillB Peon

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    #4
    I found some search phrases with no competition, and with
    a QS of "great", I get minimum bids of £0.02/$0.04.

    Problem is, Google isn't showing my ads.. but that's a whole
    different thread :)
     
    WillB, Mar 20, 2007 IP
  5. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #5
    You'll find this helpful.

    http://adwords.blogspot.com/2006/01/common-adwords-misconception-explained.html
     
    GuyFromChicago, Mar 20, 2007 IP