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Banners Don't Convert Any More

Discussion in 'Commission Junction' started by ballparkbob, Feb 26, 2012.

  1. #1
    I realize that there is banner blindness today, but I used to put up banners and make a lot of money! It has literally fallen off the table! Can somebody explain why the public doesn't click on banners and buy products any more?
    SEMrush
     
    ballparkbob, Feb 26, 2012 IP
    SEMrush
  2. DennisKnows

    DennisKnows Active Member

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    #2
    Word is the ads that stick out and look like obvious ads are the ones that don't get clicked.. YOu have to blend the ads in with your site now.. I'm testing some stuff out but I may soon have to switch up a bunch of my ads...

    Also, use arrows..
     
    DennisKnows, Feb 28, 2012 IP
  3. webguy5

    webguy5 Peon

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    #3
    There are many factors that can change the CTR and conversion ratio when you're using banner advertising. There's certainly a fair amount of banner blindness. Additionally some browser plugins, software and antivirus make banners invisible. Yet, if banners are of a theme that is very similar to the content, you can boost CTR, leads and sales. Have you tried Google AdSense?
     
    webguy5, Feb 29, 2012 IP
  4. qwikad.com

    qwikad.com Illustrious Member Affiliate Manager

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    #4
    Try to change the banners. Make new custom banners, or better yet, try a different advertiser. It could be that the web is saturated with the same stuff and nobody cares anymore. I remember I made a living (almost) on screensavers.com and then just like that I couldn't make a buck off of them.
     
    qwikad.com, Mar 1, 2012 IP
  5. Max Bounty

    Max Bounty Guest

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    #5
    I'd be happy to take a look at your site and banner placement and make suggestions. You can PM me or email me directly (jessicab at maxbounty dot com) or IM me on Skype or AIM (maxbountyjess).Thanks!
     
    Max Bounty, Mar 1, 2012 IP
  6. DPParadise

    DPParadise Well-Known Member

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    #6
    Media buys (banners, display traffic i.e.) still works for me and even more profitable than adwords for example
     
    DPParadise, Mar 4, 2012 IP
  7. Endless Rain

    Endless Rain Member

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    #7
    I, personally still click banners. The reason for the fail banner ads might be because of different factors like wrong niche, wrong ad placement etc. You can test different ad placements in your site. There is no harm in doing so, what works with others will not always work with you.

    Rain
     
    Endless Rain, Mar 5, 2012 IP
  8. dragon8

    dragon8 Greenhorn

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    #8
    I must say I hardly ever click on a banner and find those that flash or shake about quite annoying and a general distraction rather than an attraction. Saying that I did find a rather smart banner creator for a mere $10 which I will give a whizz
     
    dragon8, Mar 7, 2012 IP
  9. marketpay

    marketpay Peon

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    #9
    Banners still work, it's all about testing testing testing
     
    marketpay, Mar 13, 2012 IP
  10. thuytran

    thuytran Active Member

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    #10
    sometime banners do not appear because of the servers.
     
    thuytran, Mar 13, 2012 IP
  11. qwikad.com

    qwikad.com Illustrious Member Affiliate Manager

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    #11
    That's true and that's why I always suggest to have something like that for the banners:

    <a href="http://yourcjlink.com" target="blank">
    <img src="http://yourdomain.com/images/banner_1.gif" border="0">

    Hope it will help someone.
     
    qwikad.com, Mar 23, 2012 IP