Backlinks...marketing...duh?

Discussion in 'General Marketing' started by clear, Nov 5, 2006.

  1. #1
    I have been monitoring the firum for some time in the hope of getting some tips I hope you can please help me out here. I'd be eternally grateful.

    I am on the verge of launching a news based site with news from politics to sports with hopefully licensed images. While I have been mugging up on AdSense, the backlinks stuff has me stumped. Plus other affiliate programs are confusing.

    I am aware that I cannot start getting rich instantly, but I'd give anything to have a stable ad program on my site. Can u please direct me where am I to look.
    Thanks in advance.
    Cheers
     
    clear, Nov 5, 2006 IP
  2. T0PS3O

    T0PS3O Feel Good PLC

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    #2
    So what is your question exactly? :confused:
     
    T0PS3O, Nov 5, 2006 IP
  3. PayItForward

    PayItForward Peon

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    #3
    What backlinks stuff?

    Backlinks are when a website, such as this forum, has your URL mentioned in it and the search engines see that and calculates how close to the top of the search engine results(SERPS) you should be for certain keywords.
     
    PayItForward, Nov 5, 2006 IP
  4. clear

    clear Peon

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    #4
    I know this is silly, but after getting my site SEOed what do I do? I get adsense for my site..then put it where people can access it, meaning get to it...and get myself some affiliate program like amazom or traffic MP then what...I guess what I am trying to know is is there any foolproof marketing gimmick through which I can ensure that I will only ever have to bother about content and noting else?

    Thanks guys
     
    clear, Nov 5, 2006 IP
  5. T0PS3O

    T0PS3O Feel Good PLC

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    #5
    You are mixing a lot of terms here.

    1. Marketing is about telling the world about your site. It has nothing to do with AdSense unless you want to advertise via AdWords on the AdSense content network as part of your marketing mix.

    2. Your site is never finished being 'SEOed'. It's an ongoing process involving adding quality keyword rich content and building links forever and ever.

    So... What are you asking here?

    A. How can I market my site?

    Or...

    B. How can I monetize my site now it already has traffic?
     
    T0PS3O, Nov 5, 2006 IP
  6. clear

    clear Peon

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    #6
    I guess a bit of both actually. I have been using the forum for just 3 days. Already I have a fair idea of the plus and minus points that I am going to be up against if I have to make any success of the site....so I was just picking on the brainstrust to see if I could glean some more knowledge about:

    1) Marketing + Increasing traffic + geting some income

    2) About getting everything right before I submit to search engines.

    Thanks.
     
    clear, Nov 5, 2006 IP
  7. T0PS3O

    T0PS3O Feel Good PLC

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    #7
    You can skip 2 because there is no such (useful) thing as submitting to search engines. You just need a good amount of quality links and they will come and get your content automatically.

    For 1, we need to know a bit better what you are offering and what yuo already have tried.
     
    T0PS3O, Nov 5, 2006 IP
  8. clear

    clear Peon

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    #8
    I am on the verge of launching a news based site with news from politics to sports with hopefully licensed images.

    It should be up next week hopefully.

    Point is after reading all the stuff here..just a bit scared. I am basically a person who likes to see what I can offer rather than what is being offered to me..so to read that there were so many steps behind getting good traffic and getting some sort of income was a bit scary.....
     
    clear, Nov 5, 2006 IP
  9. T0PS3O

    T0PS3O Feel Good PLC

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    #9
    Whatever it is you want to know, there's only one way to get info out of a forum like this and that's asking detailed/focussed questions. Just saying you are hoping to get info on marketing makes it too hard for us to start typing.

    So make a list of questions, do some research on what could be the answers for each of them and then refine the questions and ask them one by one. That works best.

    Posting 6 thread with 'PPC Strategies for General News Site', 'How to build links for general news site', 'Submitting news articles to social bookmarkgin sites, 'Where to get images?' and 'Traffic ideas for nes site' will yield you must better results than one 'tell me about marketing' thread.
     
    T0PS3O, Nov 5, 2006 IP
  10. clear

    clear Peon

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    #10
    Thanks.
    I am gonna work on the questions tonight.
     
    clear, Nov 5, 2006 IP
  11. Kuraptka

    Kuraptka Peon

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    #11
    First off, let me try to ease your fears or intimidation on making money online.

    It is not hard at all. There are normal Joes doing this, and earning 1000+ per month. There are steps involved, and lots of details, but let me take you through the big picture, as it may seem complicated from all the various posts on these forums.

    SEO, or search engine optimization involves optimizing your website so that it ranks high in the search engines. Why would we want to do this? To make money of course. Let's focus on traffic for now:

    Google, and most search engines focus 99% on just 1 main factor when ranking a website. Just one! Just divert all your energy on this 1 main factor, and you're set! Didn't you wish everytjomg was this easy? Now what is this 1 factor? It is:

    1) The relevance, quality and quantity of websites linking to yours.

    That's it! Forget about all the talk about meta-tags, keyword density, pagerank, slashes/underscores in the domain, friendly urls, valid HTML, RSS feeds, meta keywords, etc. Just forget about it for now... and honestly, you won't be hurt tremendously if you never ever ever think about these.

    So focus on getting backlinks. Backlinks are just links to your website. You know what links are, right? Hyperlinks, backlinks, links.. they're all the same thing. People here like to confuse you, and use so many different terms for the same exact thing.

    So focus on getting as many backlinks as you can. But it's just not about the quantity.. it's about the relevant and quality as well. You see, links from relevant sites (sites in the same niche as yours) count more than the ones from irrelevant ones. Links from high authority sites count more than links from a site with no authority. Read my blog post: Deception, Guile, and the Art of LinkBuilding for some tips on linkbuilding that aren't regurgitated over and over.

    Now Adsense is also a simple beast. How is adsense income calculated? Number of clicks X Pay per click. As you can guess, there are millions of tips ppl have in how to improve the click-thru ratio (% of people who click on your ads). There are also tips on how to improve your pay per click.

    I recommend first concentrating on linkbuilding, and THEN putting the ads in your site, and optimizing for Adsense. Adsense is easy.. once you find the correct optimization, you can just apply it everywhere in your site, and you're set forever.

    So the truth is, yes, making money online involves some work.. but don't be intimidated. There are average Joes making decent money doing this... we're talking about more than thousands a month. Let me put it this way: this is easier than getting into Harvard or a 1500 in your SATs. Hard work? Yes. Improbable? Not even close.
     
    Kuraptka, Nov 5, 2006 IP
  12. Blanket

    Blanket Peon

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    #12
    well if you dont care about the search engines and all your traffic is from direct links then you dont need to worry about back links or SEO. but that is most always not the case, so start researching. backlings and link building are very important.
     
    Blanket, Nov 5, 2006 IP