Hey, I am gonna launch a PPC ad network soon and I want to know avg rates to charge advertisers. I have some idea tho already: charge 35 cents per click and pay 10 cent per click. Sounds fair, give me some ideas !!
Most PPC networks rely on an automated bidding system, and then you do a % share with your publishers... The more popular a site the more the advertiser pays and the more the publisher makes which inturn gives you a larger profit.
Conversions certainly are a large portion of the reason why PPC can be so a lot fun. Which means that the typical PPC conversions you wish to shoot for needs to be a unique equilibrium involving cost-per-click (CPC) along with real sales because for the whole marketing campaign a person shelling out a lot of to boost conversion in order to it is greatest point and gaze after in which just as one common. That will put this in viewpoint, look at a PPC marketing campaign exactly where you would spend a typical $1 CPC to come up with $4 earnings, as well as the common conversion pace is 3. 5%. If through tweaking conversion aspects, you get that one could raise ones conversion in order to 5. 6% at $3 CPC along with $6 earnings, it could be best to sustain your common at 3. 5% conversion. The long term distinction inside CPC in order to earnings proportion doesn't justify the bigger common conversion pace.