"Average time elapsed from view to click"

Discussion in 'Reporting & Stats' started by mar08, Jun 4, 2006.

  1. #1
    Yesterady I bought the asRep-Adsense Tracker, it is really nice and I'm impressed by it, a lot of good information.

    There is an interesting info, it says:

    "Average time elapsed from view to click"

    Does this factor have any influence on earnings (smart pricing, ctr, ecpm etc) or is it completely irrelevant WHEN people click on an ad?

    I have a forum and it shows very significantly that people that are coming from a search engine click on an ad after 27.66 seconds (average), people who are logged in click on ads after 58.99 seconds. So my question is: what is the consequence of this information, is there anything I should change?

    Second question:

    It also shows that average CTR from search engine traffic is 8.78% (which is a lot for a forum), but CTR of people who are logged in (forum members) is only 0.65%!

    So I'm considering now to remove the ads for logged in users and showing ads only to people who are coming from search engines. Do you have any experiences with that?
     
    mar08, Jun 4, 2006 IP
  2. DomainMagnate

    DomainMagnate Illustrious Member

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    #2
    yeah, i'ts better to show ads only to unregisered/unlogged users, and you can show just link units to logged users.

    that sounds like a good ctr for a forums indeed..
     
    DomainMagnate, Jun 4, 2006 IP
  3. spyrit

    spyrit Well-Known Member

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    #3
    yup, really good ctr...what's the forum about?? :D
     
    spyrit, Jun 4, 2006 IP