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Average CTR

Discussion in 'AdSense' started by SticKer, Apr 11, 2007.

  1. #1
    whats the average or the normal ctr, cpm one should be getting..

    i have heard many ppl saying i got high ctr today...

    can some one explain how it works.
     
    SticKer, Apr 11, 2007 IP
  2. Fka200

    Fka200 Guest

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    #2
    If it's legit, don't worry.

    Plus impressions matter as well.
     
    Fka200, Apr 11, 2007 IP
  3. Mong

    Mong ↓↘→ horsePower

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    #3
    It depends on lot of things so their is not any straight forward figure of good ctr.
     
    Mong, Apr 12, 2007 IP
  4. CountryBoy

    CountryBoy Prominent Member

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    #4
    But I think most people would be happy if they could achieve a CTR of around 5%.
     
    CountryBoy, Apr 12, 2007 IP
  5. sussane

    sussane Active Member

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    #5
    is it good/bad if there is high page impression but low CTR ?
     
    sussane, Apr 12, 2007 IP
  6. hans

    hans Well-Known Member

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    #6
    low ctr means

    low adsense optimization
    wrong color schemes
    wrong adsense formats
    wrong adsense placements
    missing link unit

    all above done properly
    on a large site with mixed content and thousands of global daily visitors a site-average-ctr should be at or near 2 digits!
     
    hans, Apr 12, 2007 IP
  7. sussane

    sussane Active Member

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    #7
    thanks for your quick reply hans, but i was wondering what mistake i made on my blog for low ctr....
     
    sussane, Apr 12, 2007 IP
  8. seo-mumbai

    seo-mumbai Well-Known Member

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    #8
    3 to 7% is avg.Most of them get 2% or less.If u place lot of ads with proper text we may get around 8% to 12%.
     
    seo-mumbai, Apr 12, 2007 IP
  9. hans

    hans Well-Known Member

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    #9
    sussane

    many things that you could change

    1.
    first of all
    i belief that if you are serious about web publishing beyond a hobby, then you should have your own web site and fully optimize ALL
    ( web site with flat files PLUS blog ) on your own domain

    i MISS at a glance a direct link to each individual post such as my permalink in my blog at bottom of each article

    2.
    make your regular links blue

    3.
    keep the red adsense color scheme ( I use RED = CC0000 myself MOST successfully - but my default page colors are NON-red but bright colors !! hence instead of blending I use CONTRAST ) and get 2 digits ctr/ecpm in blog and site wide average as well !

    4.
    place your adsense link unit exactly as is but ON TOP of all page ABOVE all

    5.
    remove the second rectangle down
    keep only ONE ATF top center below banner

    6.
    CHANGE your rectangle format from 300x250 to 336x280 - in my case studies done the larger rect format when placed ATF pays substantially higher ?

    7.
    remove your vertical link unit left
    and move your vertical 160x600 UP to top

    8.
    make sure to REMOVE your ad-restriction of currently
    google_ad_type = "text";

    to allow image_text

    there are HIGH paying image ads and video ads that you EXCLUDE with your
    google_ad_type = "text";
    !!!

    with all that done
    and may be your own domain
    and more creativity

    you should get much higher in all numbers

    above all you need TRAFFIC
    it appears right now there is very limited traffic if i see your alexa data!

    create more
    have fun
    write about what you LOVE MOST
    then you are most successful

    some study of my blog articles may help you further
    God bless
     
    hans, Apr 12, 2007 IP
    Rohit patel likes this.
  10. htmlindex

    htmlindex Prominent Member

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    #10
    There's no real average, a normal CTR could be anything from 0.5% - 10% CTR.
     
    htmlindex, Apr 12, 2007 IP
  11. Rohit patel

    Rohit patel Prominent Member

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    #11
    Well it should be less than 10%.

    hans@ Thanks for excellent points.:)
     
    Rohit patel, Apr 12, 2007 IP
  12. SticKer

    SticKer Well-Known Member

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    #12
    ok so am on the right track i checked my account today i see ctr 0.54 and cpm 0.74
     
    SticKer, Apr 12, 2007 IP
  13. Papworth

    Papworth Peon

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    #13
    'Average CTR' can never be deterimined across all subjects. Forums have an extremey low CTR generally, while websites can be upto 10% with the correct traffic and optimisation. Each site is different. ;)
     
    Papworth, Apr 12, 2007 IP
  14. qwestcommunications

    qwestcommunications Notable Member

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    #14
    CTR varies from site to site greatly so there is no way of saying what the normal CTR, CPC is.
     
    qwestcommunications, Apr 12, 2007 IP
  15. ugyen

    ugyen Peon

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    #15
    i have an average of 1.93%.
     
    ugyen, Apr 12, 2007 IP
  16. Papworth

    Papworth Peon

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    #16
    I run a forum, meaning CTR is low. I have optimized and optimized some more, and now managed to get my CTR upto between 1 to 1.5%. If by some miracle I could get my CTR above 2%, I could definately live off the earnings comfortably.
     
    Papworth, Apr 12, 2007 IP
  17. hans

    hans Well-Known Member

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    #17
    fully disagree
    anything below 5% definitely is without any optimization and only possible with totally wrong layout/placements/formats/color schemes of page and adsense as well as a site withtu SEO at all having too many similar pages showing too many similar ads all over
    in a well prepared and presented site a site average above 5% certainly is normal and anything less too little efforts in doing things as good as possible
    there is always room for improvement for almost everybody below 10% ctr/ecpm average!

    Papworth

    if you talk about the forum in your sig link
    there is room for enhancement !
    5 major changes
    - formats
    - colors
    - placements
    - link units
    - SEO
    all precisely done
    you should be able to substantially improve $ revenue in your forum
     
    hans, Apr 12, 2007 IP
  18. Papworth

    Papworth Peon

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    #18
    Hans, could you drop me a PM.. I would be extremely greatful if you could discuss some ideas with me on optimising. Today is a big day for us, new keys for the recievers (forum topic) means I have already made over $80 today, and if I could optimise more today I could easily reach more than $250 (my highest ever).
     
    Papworth, Apr 12, 2007 IP
  19. w3bmaster

    w3bmaster Notable Member

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    #19
    Each niche has difrent ctr

    And each ite can have difrent CTR

    For exemple entertainment sites have higher ctr but a Webmaster site has low ctr becouse webmasters are ads blind in generaly ....
     
    w3bmaster, Apr 12, 2007 IP
  20. kh7

    kh7 Peon

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    #20
    That's really all there is too it. If your ctr is low for your niche, you should be optimizing (colors, adplacement - that sort of thing).
     
    kh7, Apr 12, 2007 IP