Carversation.com is a PR2 site with 200,000 alexa rank and over 100,000 unique visitors a month. It is updated daily with unique content and a lot of time, money, and effort is put into SEO and advertising to bring in more users. Below are some of the advertising costs. Side text links are: $15/month $75/6 months $150/year Top banner: $60/month $300/6 months $550/year Side 125x125 ad: $40/month $200/6 months $350/year I also own a few other automotive sites that are all updated daily with unique content and are all US based. I have a passion for cars and trucks so I run these sites mostly as a hobby. Send me a PM if you have an automotive site or are looking to advertise and we can work out a deal.