1. Advertising
    y u no do it?

    Advertising (learn more)

    Advertise virtually anything here, with CPM banner ads, CPM email ads and CPC contextual links. You can target relevant areas of the site and show ads based on geographical location of the user if you wish.

    Starts at just $1 per CPM or $0.10 per CPC.

At what point do you hit critical mass?

Discussion in 'vBulletin' started by Notting, Mar 27, 2006.

  1. #1
    When you start a forum how many members/posts per day/new topics per day would say you have to be getting to have created a forum that will continue to grow and be successfull. (ie its hard to start a community, but once it gets going its easier)

    Thoughts?

    Jamie
     
    Notting, Mar 27, 2006 IP
  2. infonote

    infonote Well-Known Member

    Messages:
    4,032
    Likes Received:
    68
    Best Answers:
    0
    Trophy Points:
    160
    #2
    I guess it happens when it becomes autonomous.

    In the sense all promotion is done through word of mouth. In marketing terms when you become a "brand".
     
    infonote, Mar 27, 2006 IP
  3. RectangleMan

    RectangleMan Notable Member

    Messages:
    2,825
    Likes Received:
    132
    Best Answers:
    0
    Trophy Points:
    210
    #3
    100 posts a day is a good start...

    1000k members too

    I would say at least 20 new topics per day.
     
    RectangleMan, Mar 27, 2006 IP
  4. GTAce

    GTAce Notable Member

    Messages:
    1,389
    Likes Received:
    78
    Best Answers:
    0
    Trophy Points:
    210
    #4
    Only the biggest of big forums are self-sustaining, and even those I feel would die if left untouched for quite some time...

    Critical mass, I would say is when you are getting multiple new members everyday without promoting elsewhere...If you can gain 5 new members every day without advertising or promoting, you are probably on your way.

    However, dont leave the forums unattended, because they are almost sure to die over time if no development is put into them
     
    GTAce, Mar 27, 2006 IP
  5. tonyrocks

    tonyrocks Active Member

    Messages:
    1,574
    Likes Received:
    50
    Best Answers:
    0
    Trophy Points:
    88
    #5
    I usually reach critical mass after I've eaten a huge lunch at Max N Ermas and then come back to the office to down a big bag of BBQ Snyders pretzels.

    Seriously folks...yes, don't leave the forum un attended...this is certain death. Many of the start-up questions and topics on forums are How To questions and get to know you questions. If there is nobody to know, or no answers to read then it will certainly become a flop.
     
    tonyrocks, Mar 27, 2006 IP
  6. minstrel

    minstrel Illustrious Member

    Messages:
    15,082
    Likes Received:
    1,243
    Best Answers:
    0
    Trophy Points:
    480
    #6
    I agree with the comments on the care and feeding of forums. I have seen more than one go past "critical mass" and then wither and die due to inattention.

    I think the concept of critical mass has some merit but it is not a single step. The first step requires sufficient total members and active members that potential new members see it as worth signing up and posting - this occurs about 500 members and a couple of thousand posts, I think. The second step, as suggested earlier, is having a sufficient number of new posts and threads started per day to keep 'em coming home. I think there are subsequent levels of membership that further accelerate growth assuming the other conditions are met - I suspect these occur at about 1000, 2000, 5000, etc., members.
     
    minstrel, Mar 28, 2006 IP
  7. petertdavis

    petertdavis Notable Member

    Messages:
    1,494
    Likes Received:
    159
    Best Answers:
    0
    Trophy Points:
    235
    #7
    I wouldn't define it in terms of how many members/posts/threads/whatever. I'd say that a forum has reached critical mass when the forum's founder can log off, and the moderators run the forum and nobody really notices that the founder isn't there anymore.
     
    petertdavis, Mar 28, 2006 IP
  8. minstrel

    minstrel Illustrious Member

    Messages:
    15,082
    Likes Received:
    1,243
    Best Answers:
    0
    Trophy Points:
    480
    #8
    Hey! Who are you tellin' to log off, buster?! :mad:
     
    minstrel, Mar 28, 2006 IP
  9. mdvaldosta

    mdvaldosta Peon

    Messages:
    4,079
    Likes Received:
    362
    Best Answers:
    0
    Trophy Points:
    0
    #9
    I think it's not only about members, but just as important - traffic. Having guests see the forum and see the posts, finding the forum with good content - interesting conversation - and an asthetic design will encourage those to join. The more members, the more posts, the more content, the more chances for guests to find you and register.
     
    mdvaldosta, Mar 28, 2006 IP
  10. UKJay

    UKJay Peon

    Messages:
    5
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #10
    I think the key is to try and keep existing members happy. After a time, the same information gets recycled as new memers join and ask the same questions over and over. Adding new functionality to a forum that adds value to your members (and not just gimick value) will help keep your existing members over the long term. Active administration also works well - for example, on my VBulletin board, I added noticed that a lot of joiners we'ren't posting so I added a simple script that sends them a PM on joining welcoming them to the boards and recommending they post an introduction. Those posts increased and, once the new members had made that leap, they started posting more threads. I also get about 75% of them replying to my PM thanking me for my welcome!
     
    UKJay, Mar 30, 2006 IP