(ASK) what is copywriting?

Discussion in 'Copywriting' started by he1stman, Oct 27, 2010.

  1. fancymouj

    fancymouj Peon

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    #21
    hello mate,,

    Copywriting is the process where an outside body takes your information about:

    *what you want said about what,
    *to whom;
    *why you want it said and even how;
    *and outcome hoped for.


    The information is then robustly analysed and “text” or “copy” written using carefully selected words that are supported by the placement of punctuation that shapes the tone and flow of the document.

    The document is balanced by sentence and paragraph length and positioning and even aesthetics. Each piece is crafted individually to suit each client and honed to suit the message to be delivered, the delivery method (ie: brochure, web pages, introductory letter) and even the clients core values and philosophies.

    thanks
     
    fancymouj, Nov 13, 2010 IP
  2. rlerza

    rlerza Peon

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    #22
    yep, copywriting is not just useful, it is essential, you use those skills anywhere, be it a website, sales page, ppc campaign name it, you will always want to know how to write properly and be able to engage the reader, writing great headlines, to the point bullet points, conclusions that get your prospect to get their credit cards out and pay you, you definitely want to learn this skill.
    Copywriting is sales man ship on paper, i.e. writing to sell, like a sales man comes to your door and tries to sell you something, he knows exactly what to say, from the introduction to the sales part to the conclusion, and that's what copywriting is, but it is written instead then spoken...

    Good luck
     
    rlerza, Nov 14, 2010 IP
  3. sapnachadha

    sapnachadha Peon

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    #23
    Copyright is a form of protection provided to the authors of “original works” and includes such things as images, contant, logo, name , and certain other intellectual creations, both published and unpublished.
     
    sapnachadha, Nov 15, 2010 IP
  4. rlerza

    rlerza Peon

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    #24
    I think you are confusing copywriting with copyrights, two totally different things, yes copyright is what you're saying, but this is not what me2cool above is asking for.
     
    rlerza, Nov 15, 2010 IP
  5. SEOArbiter

    SEOArbiter Peon

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    #25
    Copywriting is the process of writing promotional copy for different marketing mediums, including direct response, SEO, website, advertising, etc. Although these are all meant to sell something, they are written in a different format based upon the forum.
     
    SEOArbiter, Nov 30, 2010 IP
  6. rlerza

    rlerza Peon

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    #26
    that's very well explained SEOArbiter
     
    rlerza, Dec 2, 2010 IP