A friend of mine signed up for Ask.com's version of adwords - I don't know what they call it. Anyway, his site used to get maybe 3-10 hits/day. Now it gets about 60/day. The site is [kind of] about gambling, so Google and Yahoo rejected it for their adwords things. Ask allowed it (I think he snuck it by them somehow). Here's the strange thing - his ads don't come up under the terms he used (probably banned words or something). So why all the hits? And to top it off, all of these extra hits (according to G analytics) are direct traffic. And a large portion of them are bounces... Is ask.com being shady and sending traffic to the site? This doesn't really make sense to me - where are these hits coming from? Any ideas? Thanks a lot!