Article Title plays a major role

Discussion in 'Copywriting' started by marlonpowell, Oct 30, 2008.

  1. #1
    Your article title is more than just a description about what the reader finds in your article body; Some more points on it -


    • Your title should be brief and descriptive

    • The article title should deliver your expert information on a specific topic. It should build interest or motivation.

    • The reader should be able to easily realize, Within 5-10 seconds of
      reading your article, that is given in the Title

    • Do not force your visitors to visit your website to see the answer to the promise you made in your article title. This is violation of trust.

    Please follow these to ensure that you have the makings of an excellent article.
     
    marlonpowell, Oct 30, 2008 IP
  2. wilhb81

    wilhb81 Active Member

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    #2
    Nice tips, marlon and unfortunately, there are many article writers already forget about this simple rule...
     
    wilhb81, Oct 30, 2008 IP
  3. latoya

    latoya Active Member

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    #3
    That might work for some newsy types of articles "Experts Say the Sky is Falling." Sometimes it's impossible to give away the goods in the title. For example, if I titled an article "5 Secrets to Making Hot Threads on DP," I couldn't possibly list all 5 in the title, readers would have to click to get the promise.
     
    latoya, Oct 30, 2008 IP
  4. Scar

    Scar Peon

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    #4
    It should also be mentioned that catchy titles aren't always ideal. You want the keyword as close to the beginning of your title as possible.

    For instance, "Climbing Your Way out of Debt" is not as SEO-friendly of a title as "Debt Relief - Get Help Now".
     
    Scar, Oct 30, 2008 IP
  5. rypher21

    rypher21 Active Member

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    #5
    i agree with you...some writers just write articles just to promote forgetting this simple rules...
     
    rypher21, Oct 31, 2008 IP
  6. chillingbreeze

    chillingbreeze Well-Known Member

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    #6
    Every title can't be catchy. At times, it'd not be a good idea to shoot a spicy title; say an academic article or some professional information. However, 90% of catchy titles get clicks. Personally, I don't click many of articles because I find those titles not-so-hot. Not sure, if the articles miss me or I miss some good articles :p but reason is a dull title for sure.
     
    chillingbreeze, Oct 31, 2008 IP
  7. avonlee1983

    avonlee1983 Well-Known Member

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    #7
    I think the best titles are the ones with the targeted keyword at the very beginning, but in a way that makes the title creative. Using both of these techniques successfully will not only generate interest in the article, but will help bring in targeted search engine traffic as well.
     
    avonlee1983, Nov 1, 2008 IP
  8. vppromoter

    vppromoter Active Member

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    #8
    Also title is very important for Search Engines - if not most important thing in text. So keep in mind that, sometimes catchy titles aren't good for search engines ranking.
     
    vppromoter, Nov 2, 2008 IP
  9. sallysmith

    sallysmith Peon

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    #9
    Sometimes writing a whole article is much easier than finding a good title for this article.
     
    sallysmith, Nov 3, 2008 IP
  10. Radamel

    Radamel Well-Known Member

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    #10
    Title is important everywhere.
    I know an article with the title of "Men's secret wishes".
    It was read by more than 80000 visitors after being submitted to Stumbleupon.
    I think think example shows the importance of title.
     
    Radamel, Nov 3, 2008 IP
  11. michaelgrisso

    michaelgrisso Active Member

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    #11
    Radamel makes a good point here. It really depends on the place you're submitting to as to what's hot and what's not. Everyone's ideas and tips are true, it just depends on where you do it. For instance, somewhere like Ezine articles, there aren't many people just looking for glamorous titles. They are searching for something, so having the keywords in the beginning are important.

    Then again social communities are so addictive for some people they like the "Entertainment Tonight" type gossip so seeing something like "Britney and Lindsay Hit the Clubs" will get the views.

    One thing I probably disagree with is the point about not forcing others to visit your website. I'm not sure exactly what was meant by that, but you can't force anyone to click on anything. My guess is that you are talking about keeping from telling people to click when writing your article. I could be wrong though.

    Everyone have a great day~
     
    michaelgrisso, Nov 3, 2008 IP
  12. surfaddict

    surfaddict Active Member

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    #12
    Either to make your title catchy or seo friendly that is our choice. Sometime, I found make it catchy will less the seo friendly at title. But, it depend on what niche we're writing at that time.
     
    surfaddict, Nov 3, 2008 IP
  13. Valerie08

    Valerie08 Peon

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    #13
    Hi Marlon! great tips you have here. Indeed, title plays a major role in the article. I think article writers must read your tips.
     
    Valerie08, Nov 5, 2008 IP
  14. Duratec

    Duratec Banned

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    #14
    thanks for the tips!
     
    Duratec, Nov 10, 2008 IP
  15. hardycapo

    hardycapo Peon

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    #15
    I still can't make up my mind about whether a catchy title is better than a keyword title.
     
    hardycapo, Nov 12, 2008 IP
  16. Y.L. Prinzel

    Y.L. Prinzel Peon

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    #16
    Nothing make my hands more sweaty than the thought of developing a title for a piece. I HATE writing titles. Hopefully this will help!
     
    Y.L. Prinzel, Nov 29, 2008 IP