I haven't been on here since before Christmas. Since then I've seen two lower PR sites over take my site in the rankings for our main profitable key phrase. And it humbled me So here I return with my tail between my legs. I was always skepticle about directory linking. Anyone can do it, nuff said. What I am interested in is article marketing, a phrase I am seeing thrown around on here. What is article marketing?
As I see it...from a writing perspective (and I may be wrong) but write some articles about your site. (or in a pinch have someone write them for you) Then do a mass submission to article sites. Combine it with a good SEO campaign and it helps out the rankings (IMHO) I have sen articles positively affect rankings so it seems to work,
It's an interesting deal, where one web site gets free content, and the other gets (unpaid) text links with targeted anchor text. The better you write, the more sites might carry your article, sending you some links, and better rankings.