The Gutenberg Project has just added a markeing pamphlet from something like a hundred years ago. It is a wonder how timeless its methodology is. This undated pamphlet - which seems to be from somewhere around the 1880s-1910s - is a classic example of a great "proto-ezine" done up in print. The product is Lydia E. Pinkham's Vegetable Compound, a patent medicine, along with a few line extentions such as Lydia E. Pinkham's Sanative Wash FOR LEUCORRHOEA AND INFLAMMATION The format is basically recipies and tips interspersed with ad copy and TONS of testemonials. Apparently they sent these out free in mass mailings, often. Read it here: http://www.gutenberg.org/catalog/world/readfile?fk_files=203140&pageno=2 It is a real hoot, and it shows which elements of this kind of marketing are timeless.