Are these appropriate keywords?

Discussion in 'Keywords' started by Jimmy7er, Apr 8, 2012.

  1. #1
    My website is www.1300trailrides.com.au/
    Based on our service, we create a separate ad group for each product
    Audience 1: regular ride
    Keywords: adventure tours, pony ride, farm ride, river ride, hill ride and heritage ride, Trail tours, entertainment, amusement.
    Audience 2: special ride
    Keywords: romantic ride, twilight ride, private treks, breakfast ride, birthday parties ride, corporate ride, public holiday event
    Audience 3: school holiday and kids ride
    Keywords: day camp, Saturday trail blazers, kid ride, children ride, student ride, young ride

    Do you think our keywords are OK or suitable, suggestions appreciated. Thanks!
     
    Jimmy7er, Apr 8, 2012 IP
  2. ryan_uk

    ryan_uk Illustrious Member

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    #2
    I take it you mean keywords you want to target in search and you're happy with your on-site word choices (although you could do with more on-page textual content and also your main page is slow to load/respond due to the image gallery). I suggest you use Google Keyword Tool to analyse these keywords and for the higher traffic volume ones find long tail keywords (such as three to five words) to target initially. Make sure they match up with the on site content (if not, just slip the long tail in your article once, twice at the most). For example, as well as pony ride, you could also target:

    pony rides perth
    kids pony rides
    pony hire

    Pony ride related stuff is quite low search volume, but you will probably manage to find other keywords. Check using broad and exact search. Also, longer queries might have lower search volumes, but they are more specific (e.g. someone search for pony rides perth is probably looking for a day out and would be happy to find your site), so you might find they convert better.
     
    ryan_uk, Apr 8, 2012 IP
  3. Jimmy7er

    Jimmy7er Peon

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    #3
    Thanks guy!
    The main confusion in here is my product service too much.
    If i use Google keyword tool to analyse these keywords select suitable one with long tail keywords, for example just for pong ride, maybe at least three keywords which with long tail, i have other product, such as farm ride,
    river ride, hill ride,twilight ride, private treks, breakfast ride etc, every product has three keywords.
    So, i think i have too much keywords. What do u think about this issue? Or even i'm fresher, i have some misunderstanding, just let me know!
    Thank you so much!

     
    Jimmy7er, Apr 10, 2012 IP
  4. MaggieDavid

    MaggieDavid Peon

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    #4
    I honestly think you need to select 3 keywords and work on getting those onto page 1 when searched and then go for more. You can drive yourself nuts and not get anywhere, unless you take things in bite size pieces.

    Take Care

    Maggie David - Nichebang
     
    MaggieDavid, Apr 10, 2012 IP
  5. ryan_uk

    ryan_uk Illustrious Member

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    #5
    Well, you have a lot of keywords but pages relevant to each one. Draw a structure (maybe a tree?) on paper. Your homepage is the trunk and you have different branches (pages) and each branch has different leaves attached (keywords). You'll then see you actually do not have that many keywords (per page).

    Check your rankings for each keyword and prioritise them by that and search volume, but also keep an eye on your traffic with Google Analytics or similar and see how people are finding you (referrals, keywords, which search engine, etc).

    Once you have a visual presentation of your site and its keywords, it should be easy to formulate a plan.
     
    ryan_uk, Apr 12, 2012 IP
  6. 999rajasthan

    999rajasthan Peon

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    #6
    Hi friend,
    Make a bunch of selected keywords, add keywords together but keep in mind that it should be a meaningful keyword. I already done this and got good result in serp, this method also help you to make a long tail keyword with your targeted keywords.
     
    999rajasthan, Apr 12, 2012 IP
  7. ge0

    ge0 Greenhorn

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    #7
    in google keyword tool after searching the keyword use contextual keyword tool which will suggest more related keywords for you
     
    ge0, Apr 12, 2012 IP
  8. tauseefazhar

    tauseefazhar Active Member

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    #8
    1. Your keywords are right, if your landing page is your own homepage (i.e your website which you have specified above). Or, if you have created a separate landing page for each group then my recommendation is to make your keywords even more specific accordingly.

    2. According to your keywords, what I have realize is you're targeting keywords according to particular events, age group and rides; which is not a better way to optimize adwords campaign. Either you should optimize it either according to rides or age groups or events. Again, my recommendation is to reconsider your campaign and test your campaigns on A/B testing, and check what/which group is working better.

    Azee - Twitter: @tauseefazhar
     
    Last edited: Apr 13, 2012
    tauseefazhar, Apr 13, 2012 IP
  9. Jimmy7er

    Jimmy7er Peon

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    #9
    Thanks for the above all answer:)
    I will run for a period of time according to the opinion, then see the result, hope it will be good!;)
     
    Jimmy7er, Apr 13, 2012 IP
  10. MaggieDavid

    MaggieDavid Peon

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    #10
    I hope you will let us know your results and wish you well
     
    MaggieDavid, Apr 17, 2012 IP
  11. o12

    o12 Greenhorn

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    #11
    Use google keyword tool to search the best broad,phrase and exact keywords.
     
    o12, Aug 15, 2012 IP