Are search engines case sensitive? Is it necessary to have a) all words "job", "jobs", "Job" and "Jobs" in meta tags. b) If I have a phrase "Search jobs, Engineering jobs" in my meta tag do I also need to add "jobs" in my meta tags. c) If my URL is bestindianjobs.com do I get the benefit for search words "india" and "indian" "job" and jobs" d) In my title should I put "bestindianjobs" or "best indian jobs" to get benefit for search word "best", "indian", "jobs" Suggestions welcome !! Harish
No - Most SEs ignore meta tag keywords as a discredited resource meta description is important though As above - put them in but don't spend too much time on it Yes for, best, indian, jobs, as Google does read the url for allinones and apparently stems as well - not too sure on this one - the jury is out. But allinurl is important. That is pretty obvious, if I might say so.
you can add 'jobs' only in the meta tag, it is sufficient. After that, if you have your keyword in the url, it does help in the ranking. one thing i want to share with you is that, defining meta tag and optimizing them is wasteful, if you are working for google optimization. you can 'ttell google that you should look only for my defined keywords. Google don't look for he meta keywords.
There will only be a difference between job and jobs. But nothing about cases. This tag is rendered useless now anyway.
are you sure that none of that matters? as it does matter in case of yahoo and other search engines apart fro the google
Definately use the meta description tag as Google will use this as the description snippet in the search results pages. Meta keywords are next to useless in terms of SEO.