Are Long Tail Keywords Becoming Less Effective?

No, Long tail keywords are effective.

 

3 Major Reasons to Focus on Long-Tail Keywords...

In the world of SEO and copywriting, long-tail keywords don’t often get as much airtime as their shorter counterparts. Unfortunately, however, marketers who neglect long tail keywords can easily find themselves in a position where they’re missing out on quality traffic and failing to produce all of the conversions that they easily could.

Here are three reasons that you should be focusing on long-tail keywords:

1. Less competition
When it comes to targeting and ranking for keywords, fewer people are going to be targeting “Salvador Dali vintage-inspired 1980’s duvet cover” than will be targeting “comforter.” Because of this, it’s much, much easier to rank for long-tail keywords than it is general search terms. While general terms may be easier to use, long-tail keywords are amazingly specific and, for the marketer who knows exactly what he or she is trying to sell, they can be a speedway toward ranking success.

Additionally, long-tail keywords that present less competition also offer lower cost-per-click prices since few marketers are targeting them.

2. More conversions
Because long-tail keywords are so amazingly specific, the people that search for them are highly likely to purchase your products. The longer and more specific the keyword is – the better. As long-tail keywords become more specific, the number of people searching for them narrows considerably. While this may seem like a frightening prospect at first, it’s important to remember that the people who are searching for that wacky Dali-inspired bedspread are highly likely to purchase it. Because of this, marketers who target long-tail keywords effectively can nab more purchases than their competitors.

3. More relevant results
Relevance is everything in today’s market and copywriters and SEOs who know how to focus on long-tail keywords will invariably provide more relevant search results for customers. Over time, this simple step can go a long way toward increasing customer loyalty, producing quality word-of-mouth advertising, and helping a brand gain dominance and build authority in a niche.

 

not at all

 

of course not" long or dual tail get traffic in PPC

 

When I search, I use short generic keywords first
if the answer isn't there, I go with long tail

 

The Long tail keywords are still effective. The thing is don't use the hyperlinked keyword in the same postion of the article. For example if you are writing something about "Longtail keywords" and you always put link at the end of the article then this will not entertain by google. Keep changing the position of your hyperlink keywords. This will prevent your seo from web spam and also boost up your google ranking.

 

long tail keywords are very effective and strong

 

hello
when u do keyword research then u must take LTK with LSI version. its effective and without it u cant get good search value and also yr keyword may not get a good ranking in serp