Hello everyone, I suppose this is a fairly open ended question but I would appreciate anyone's opinions on how I could improve my website, which is a html homepage and a wordpress blog - with the aim of selling an Ebook package at the end of the day. It is my first website and I got it off someone who had owned it for a while without adding anything to it or maintaining it, so I am trying to set it up to be more 'optimised'. I am trying to move it all to wordpress including the homepage but I think I might have somehow impacted my search traffic. The website is http://soapmakingadvice.com and the wordpress blog is at http://soapmakingadvice.com/additional-articles Thanks in advance any comments welcome!