Anyone see a drop in revenue after Christmas?

Discussion in 'Reporting & Stats' started by gcarlson, Dec 28, 2005.

  1. #1
    Earnings have been about 50-60% lower for the last week or so. I've been using Adsense for less than a year so don't know if this is seasonal or related to my particular niche.

    I know, I know, Adsense earnings fluctuate, you don't need to lecture me on that. I was wondering if any veterans can shed some light on this particular time of year. See any patterns?
     
    gcarlson, Dec 28, 2005 IP
  2. t10host

    t10host Well-Known Member

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    #2
    Really?
    Maybe after some days, it will be back
     
    t10host, Dec 28, 2005 IP
  3. Will.Spencer

    Will.Spencer NetBuilder

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    #3
    I've seen the opposite here. Good post-Christmas CTR has had a good effect on post-Christmas CPM. Sorry. :)
     
    Will.Spencer, Dec 28, 2005 IP
  4. tweetylover8402

    tweetylover8402 Peon

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    #4
    Nothing to be sorry about, Will. :)
     
    tweetylover8402, Dec 28, 2005 IP
  5. larysmith711

    larysmith711 Notable Member

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    #5
    This will depend on what your sites are about. Some of our markets are slow right now while a few other are red hot.
     
    larysmith711, Dec 28, 2005 IP
  6. Arnie

    Arnie Well-Known Member

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    #6
    Sites with info having a low season on November, December
    Some businesses are doing very good.
     
    Arnie, Dec 28, 2005 IP
  7. gcarlson

    gcarlson Peon

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    #7
    My site was slow during the summer months, then November was the best month ever. December has been so-so, but this last week has got me worried.

    The site has to do with automobiles so maybe car makers aren't spending too heavily end of year.
     
    gcarlson, Dec 28, 2005 IP
  8. tweetylover8402

    tweetylover8402 Peon

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    #8
    Auto... hmm...

    I think most people buy autos in the spring and it's Aug./Sept. when dealers get their new shipments and probably when ppl will be looking for the best deals.

    My 2 cents. :)
     
    tweetylover8402, Dec 28, 2005 IP
  9. Windows-Update-Advisor

    Windows-Update-Advisor Well-Known Member

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    #9
    I see the opposite here, infact 25 Dec is the highest till now.... :D
     
    Windows-Update-Advisor, Dec 28, 2005 IP
  10. mjewel

    mjewel Prominent Member

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    #10
    It really depends on the type of site you have. If you have an ecommerce site, a drop after the holidays is pretty normal. Most of my sites have seen a big jump - but they were the type of sites weren't used for gift giving and which had decreased during the holiday's.
     
    mjewel, Dec 28, 2005 IP
  11. Friend

    Friend Peon

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    #11
    little bit increase after christmas
     
    Friend, Dec 28, 2005 IP
  12. shaileshk

    shaileshk Well-Known Member

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    #12
    christmas traffic is too much for me now i am wating for next christmas :)
     
    shaileshk, Dec 28, 2005 IP
  13. ahearn

    ahearn Peon

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    #13
    The opposite here. Mine increased over pre-Chrismas levels. But I'm not selling Furbies and iPods, or Christmas decorations.
     
    ahearn, Dec 28, 2005 IP
  14. StuntasticAudi

    StuntasticAudi Peon

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    #14
    My income has decreased by 50% after Christmas. Still same amount of page impressions and clicks but CPM is down to 0.30 ...the lowest i've ever seen it for me. I hope it gets back up in January. Anyone else experience less income after christmas????
     
    StuntasticAudi, Dec 30, 2005 IP
  15. Crusader

    Crusader Peon

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    #15
    My revenue was about the same after Christmas. Had a serious drop on the 31st though. I just hope it recovers once all those people recover from their hangovers ;)
     
    Crusader, Jan 1, 2006 IP
  16. michael_angeloh

    michael_angeloh Peon

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    #16
    Yep... AdSense income down by almost 40% although CTR% at an all time high. hmmmm... Think I'll give things another week or so to normalize.
     
    michael_angeloh, Jan 1, 2006 IP
  17. devin

    devin Guest

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    #17
    new year sees a drop in revenue, and page impressions. :( from XXXX to low XXX.
     
    devin, Jan 1, 2006 IP
  18. Will.Spencer

    Will.Spencer NetBuilder

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    #18
    Man... there is almost no one browsing the web this morning.

    I should have scheduled some maintenance. :)
     
    Will.Spencer, Jan 1, 2006 IP
  19. Crusader

    Crusader Peon

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    #19
    You can say that again. I had quite a time doing some updates and changes to my sites.
     
    Crusader, Jan 1, 2006 IP
  20. tweetylover8402

    tweetylover8402 Peon

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    #20
    Will: Everyone's getting over their New Year party bash hangover this morning :p
     
    tweetylover8402, Jan 1, 2006 IP