Hi, for last 3 days I noticed drop in CPC by 50%, is it just me or is anyone having the same problem? Will it bounce back? All my stats are still the same..traffic same, from same countries etc....
It's just you... All my sites have went up through the holidays. It's probably just a coincidence, it will most likely go back to normal.
The competition of advertisers could have dropped for those keywords. Some advertisers have a set budget to spend per month. When the new billing period begins the CPC may come back to where it was.
Ok thanks guys. My niche is medical/education so I guess holidays are playing a part in this as well. I would expect it to bounce back from new year. Thanks for replies
Mine have risen due to the final run into christmas it may drop a little till the new year then my other seasonal sites start to take off.