Anyone here know anything about SMS / Text Message marketing?

Discussion in 'General Marketing' started by woahdolla, Sep 1, 2008.

  1. #1
    im thinking about promoting some things through text message opt in list... have anyone ever tried this? any results? any reliable companies? and whats the price?

    thanks
     
    woahdolla, Sep 1, 2008 IP
  2. hireme

    hireme Member

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    #2
    We did this once before on my previous company.. It is effective in a way because the opt-in list is really interested. Just make sure your opt-in list is legit and have proper documentation.
     
    hireme, Sep 1, 2008 IP
  3. jburdon14

    jburdon14 Well-Known Member

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    #3

    This is annoying and could hurt your PR if you are sending messages to individuals who do not want them... I would not reccomend this option.
     
    jburdon14, Sep 1, 2008 IP
  4. Prune

    Prune Well-Known Member

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    #4
    I know dental surgeries and hairdressers use this method of communication a lot.
    Also look up the bluetooth broadcasters on Ebay for a laugh..they sent a message to every capable bluetooth phone in range!
     
    Prune, Sep 1, 2008 IP
  5. Dave West

    Dave West Peon

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    #5
    Woahdolla,

    You have three choices with Text Message Marketing:
    1. Spend thousands of dollars and months of time to get your own dedicated CSC (Common Short Code) number (5 or 6 digit number).
    2. Use one of numerous companies that provide shared CSC numbers for you to use (they do the technical end and offer you services for a contracted price).
    3. Use a company called 4TEXT (www.textpromotion4all.com) that uses the same cellular network as all the short code services use, but avoids the problems and expenses of using a short code number by instead using an e-mail based portal (operates the same as short code).

    If you want good information on what text message marketing is and how it works, go to the 4TEXT web site. They have a whole section that explains what short code is, how the whole system works, and examples of how to use text message marketing. Very helpful to anyone new to text message marketing (you'll be much better informed after reading it).

    Dave West
     
    Dave West, Sep 3, 2008 IP
  6. Tech Gringo

    Tech Gringo Peon

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    #6
    depending on the product, this could be huge. It could be great for viral marketing campaigns.
     
    Tech Gringo, Sep 3, 2008 IP