Anybody know the perfect settings for your keywords in Adwords? do you need like;- "keyword" keyword etc etc Or will similar keywords just get erased? Did that make sense?
There is no best way. It depends on a million variables we can not guess for you. There is no one fix. So no it does not make sense. If anyone knew the perfect settings then we'd all have 4p ads on #1 with 100% CTR and conversion.