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Any tricks to get more impressions/clicks on adcenter?

Discussion in 'Bing Ads' started by Cyberkiller, Jul 25, 2006.

  1. #1
    I have a huge keyword list and the traffic only trickles in, maybe 10% of what I get with adwords. This can't be right, as checking alexa.com msn is #2while google is #3, shouldn't they have more traffic than adwords???

    Any tricks to getting more traffic?
     
    Cyberkiller, Jul 25, 2006 IP
  2. handeyman

    handeyman Active Member

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    #2
    yeah make a good website, and work hard, no easy way out.
     
    handeyman, Jul 26, 2006 IP
  3. Tom_e_rock

    Tom_e_rock Peon

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    #3
    Yes I'm in this same boat. Even with a higher CPC it seems to be hard to get much impressions. Im new in this, some proffessionals must know the tricks?
     
    Tom_e_rock, Jul 26, 2006 IP
  4. Dan

    Dan Active Member

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    #4
    I think it's just down to the size of their operation.

    AdCenter has only rolled out to a limited number of locales so far (the rest are still syndicating sponsored search listings from YSM), also they have no partner sites & no content network. So, even though msn.com is comparable is size to google.com, the actual Google network is FAR bigger.
     
    Dan, Jul 26, 2006 IP
  5. Cyberkiller

    Cyberkiller Peon

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    #5
    What? im talking about paid per click.
     
    Cyberkiller, Jul 26, 2006 IP
  6. DanKuthy

    DanKuthy Guest

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    #6
    Google uses a content network to widen the exposure of your listings. MSN is just rolling out, so:

    A - people aren't used to seeing sponsored listings on MSN, and may be hesistant to click

    B - they aren't using a content match network

    Just some guesses
     
    DanKuthy, Jul 31, 2006 IP
  7. rahulm

    rahulm Peon

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    #7
    I hav some bitter exprience with MSN adcenter in PPC
     
    rahulm, Aug 2, 2006 IP
  8. mjewel

    mjewel Prominent Member

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    #8
    MSN Search is far smaller than google - so your ad is shown to a lot less people. (MSN Search has something like 16% of the search market) and their users tend to be the least tech savvy (not hard core users like google).

    MSN only show 8 ads per page.

    MSN doesn't have a content network like Yahoo or Google.
     
    mjewel, Aug 6, 2006 IP
  9. nifty

    nifty Peon

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    #9
    in UK it looks like they are running yahoo marketing results even on keywords I bid high on... not enough inventory
     
    nifty, Aug 8, 2006 IP
  10. Dan

    Dan Active Member

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    #10


    MS adCenter hasn't rolled out for the UK yet; all sponsored listings are syndicated from YSM still at the moment.
     
    Dan, Aug 11, 2006 IP
  11. chachacallis

    chachacallis Active Member

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    #11
    if msn is used less it is more likely that you will be getting less traffic from them when you use adcenter.
     
    chachacallis, Aug 11, 2006 IP