I was wondering if you could give some advice on how to start writing sales letters offering services? How do you open. Please give some tips.
Hi, I'm wondering, what services will you be offering? Your own services for copywriting? Someone else's services? Anyway, the answer is the same. You'd open by touching on the readers' need for your service. Make them feel the lack, the empty space that you can happily fill. Then go on to show why your service is absolutely the best, the most perfect fit for what they need. This is where you'd present your USP. Good luck! Dot
The list of tips is a long one, but start off by writing the letter as if you were writing to a friend or famly member.
Pretend that you are writing the letter for client of yours. What exactly would you like to incorporate in it?