I have seen yahoo changed itself around a little and my site dropped big time but moved up in google. Any tips on what yahoo is looking for now?
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I have a lot of back links thats not a problem its yahoo changed itself up a little and my rank dropped so I was wondering if they are looking for something different
Could be, or it could be that your site lost some content, or you made one change which broke the connection of some back links. Anything is possible, I doubt yahoo changed much if any.. I actually moved up so....
I actually ended up #1 for my main keywords in Yahoo recently and I haven't even done anything. I've just built my site slowly but surely and it's 100% original content. I do the regular onsite optimization like testing header tags and such. I don't pay attention to keyword density. I just write like how I would talk. And every once in awhile I submit articles. That's about it.
Yahoo tends to like a high number of links. Using the exact anchor text works very well. I would recommend submitting to some quality free directories and maybe some article submission. Don’t over do it or you risk losing your Google rankings.
I agree, yahoo is a link lover or LL you could say! Just fee the different SE's what they want to satisfy there hungry belly's.
I wouldn't use the same anchor text with every back link though. Vary it a bit to include more than one keyword or phrase. Apparently Google likes this because it's more natural, so it would hopefully make sense for Yahoo to agree. What I do is when I submit articles, I change the anchor text for my pages for each one in my author bio. Since doing that I've been ranking really high in both Google and Yahoo.
You should be using H1 tags for your page's titles and H2 tags for subtitles. Or at least I do anyway. I would assume that the search engines give these more importance when deciding what the content of your page is about. That's why it's important to test them. For example: I did a page about weaning a baby from a bottle. My title tag (H1 tag) said "weaning" in the beginning. I sucked in the serps, so I changed it to "weaning from a bottle" then checked a couple days later to see what (if any) changes there were. I went up in the serps, so I decided to test again. I changed it to "weaning baby from a bottle" and a couple days later I had gone up again. That's what I mean by header tags and that's what I mean by testing. I think Google updates ever 24-48 hours, so whenever I make a change, I check the next day or the day after that to see if the changes were positive or negative. Then I keep making changes until I'm #1. If this is entirely wrong, someone else can feel free to clarify. But that's what I've done, and that's how I get ranked highly for fairly competitive phrases.