Any ideas on increasing clicks ?

Discussion in 'Pay Per Click Advertising' started by tommy2, May 27, 2006.

  1. #1
    I mean there is a such a lot of activity going on at my site (in spurts) and I can't seem to capitalise on it

    Any advise welcome
     
    tommy2, May 27, 2006 IP
  2. rehash

    rehash Well-Known Member

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    #2
    your site is?
     
    rehash, May 28, 2006 IP
  3. tommy2

    tommy2 Active Member

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    #3
    tommy2, May 28, 2006 IP
  4. alsjforever

    alsjforever Guest

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    #4
    putting google ads on the top instead of bottom
     
    alsjforever, May 28, 2006 IP
  5. bhav27

    bhav27 Peon

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    #5
    Looks like your are using adsense and clicksor ads on the same page.... r u violating google's T&C.
     
    bhav27, May 28, 2006 IP
  6. WebFreedom

    WebFreedom Peon

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    #6
    I'd suggest going for a more "low key" approach, by focusing more on the contextual and keyword-based ads, and less on the "flashy" ClickBank and Share-A-Sale ads. Bring the contextual ads above the fold (ads below the fold are dead), and you should do quite well. Your contextual ads are very well integrated, and your keyword-based ads are pretty well integrated. Ideally, you may want to change the popaways to blend more with the grey and red theme of your site (if the option exists). :)

    HTH,
    Sam
     
    WebFreedom, May 31, 2006 IP
  7. tommy2

    tommy2 Active Member

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    #7
    Yep....

    Have modified it a little

    Couldn't do much as network connections are constantly changing back and forth.

    Anyway, do you feel whether it is a bit better now ?

    Thanks
     
    tommy2, May 31, 2006 IP
  8. WebFreedom

    WebFreedom Peon

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    #8
    Definitely a better look, in my opinion. Nice work. :) I think placing the banner ads at the bottom gives the overall page a more professional look. I still think you'd do well to place a text ad or link unit somewhere near the top of the page - it would be unobtrusive (provided it's blended well), and also probably seen by more of your visitors.

    Let us know how you make out, and if you see an improved CTR...

    Sam
     
    WebFreedom, Jun 1, 2006 IP
  9. tommy2

    tommy2 Active Member

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    #9
    There hasn't been much improvement - obviously it will take a day or two...

    There is no much different in traffic inflow - it's the same

    However, I have added some color below (the photograph links!!)

    what if I may ask is your opinion ?

    They have a high search rate..

    Cheers
     
    tommy2, Jun 1, 2006 IP
  10. x_yeti

    x_yeti Peon

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    #10
    Try running ads horizontally just below your menu.

    I''ve found that a drop down javascript menu that drops over ads gets you the occasional miss-click :) A bit unethical and messy though, but if it's for a site that you aren't too bothered keeping 'clean' then it's worth a try.
     
    x_yeti, Jun 1, 2006 IP
  11. WebFreedom

    WebFreedom Peon

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    #11
    I think the photo links look good, and are well positioned. I agree with x_yeti on the horizontal bar below your menu - either text ads or link units typically perform very well in this position. Blend it well with your content, and you should see increased CTR. :)

    Sam
     
    WebFreedom, Jun 1, 2006 IP
  12. tommy2

    tommy2 Active Member

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    #12
    Yep... as you say..... let's hope it starts rolling now...
     
    tommy2, Jun 3, 2006 IP
  13. Java

    Java Peon

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    #13
    It's all about testing different layouts and combinations to find the best one that works for your site. Just keep rotating things around and checking the results. Get ideas from other sites and give them a try.
     
    Java, Jun 3, 2006 IP
  14. tommy2

    tommy2 Active Member

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    #14
    Yes.. I am constantly experimenting.. giving a 3 day gap... but the impressions are constantly increasing...... but how do we get someone to press that button.... My target at the moment is atleast 50 uniques...
     
    tommy2, Jun 6, 2006 IP
  15. jameskon

    jameskon Well-Known Member

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    #15
    go for only selected ads!! quality matters and not quantity
     
    jameskon, Jun 6, 2006 IP
  16. WebFreedom

    WebFreedom Peon

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    #16
    Three days may be too tight a window to accurately determine results - I see quite a bit of variation in my traffic based on the day of the week, and consequently usually test for a minimum of one week when I'm trying something new. Just my opinion, for what it's worth... :)

    Sam
     
    WebFreedom, Jun 7, 2006 IP
  17. tommy2

    tommy2 Active Member

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    #17
    Yes... absolutely right... but I am taking only one constant at a time, i.e., only one change... then once it slowly settles I slowly further combine these results and give them another 3 days.... Once I note something picking up momentum, I let it rest for a period of 10 days and note the changes.

    However, what I have learnt is, that although we may be able to break the so-called "code", we have to keep the site a bit weak (i.e., open to help from opposition). Other wise these so called permutations, tend to balance one another and as a result your traffic dips... not to mention clicks...

    In short the page becomes boring... this is one of the reason why so many poorly designed sites are thriving.

    Another fear is this new content factor... although it may have some short-term results with the search engines; the stability of the page soon overcomes this short-term positive increase in traffic....

    The best thing is to design and test something and let it lie idle even for a month (of course you can do some external monitoring occasionally).

    Anyway hope it picks up.... that's all I can say.... the site is in line with market conditions and stimulations, yet it blocks visitors... this is something I am trying to analyze now....
     
    tommy2, Jun 8, 2006 IP
  18. picasa

    picasa Banned

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    #18
    Welcome to forums.digitalpoint.com/showthread.php?t=92184
     
    picasa, Jun 9, 2006 IP