Well, my CTR has plummeted because my ads are no longer relevant. I haven't made any real changes to the page. All I've really done is just ad more content/news. http://www.clantt.com/carinsurance/ That's the page. I guess the ads are kind of relevant, however they aren't anything like what they used to be. Here's something interesting: http://www.clantt.com/carinsurance/index.shtml That is basically what the first link is pointing too. The second link shows the proper ads (ads actually about car insurance). On the first link I sometimes get ads about spyware/viruses, the DMV, GPS systems, GI something (not GI Joe). I've sent something into google regarding this. Any ideas?