I replied to your other thread but I wanted to paste my response here as well. Thanks very much for your interest. Yes, we really do pay. The founders of Thundertext have been in the PPC industry for a long time and we have many satisfied and well paid publishers. We also have great advertisers and very good ad inventory. Thundertext offers a great variety of ad formats. Here is a list: Contextual Ads - Thundertext offers contextually targeted ads in all IAB standard sizes. These ads reside in a block, the size and colors customized by you, and are targeted to the content of the page where you install them. In-Line Ads - Thundertext offers these ads that are also contextually targeted but reside "inside" the content of your site. Our content recognition software reads your page and "activates" relevant keywords with a double underline. An ad appears when one of your users hovers their mouse over the keyword. In-Line pop-over ads are great for blogs and forums because they do not take up any room. XML Ad Feed - Thundertext can give you a direct feed of ads for you to format and display however you like. You query our servers directly and we respond with ads that are contextually targeted to your search query. I am here to answer any questions you may have, please feel free to get in touch with me. stas at niagaramedia dot com. All the best, Stas