Any Advice On Paid Advertising, or Paid For Traffic for my website? I wouldn't mind paying for some targeted traffic, or even advertising. Just would like to get some advice from someone with some experience, and maybe some recommendations. Thanks!
I know a marketer that says he does not believe in paying for ads. I think he pretty much advertises on free forums, blogs, or whatever he can get his ad seen. You have to watch paying, if you are not careful, you can loose a lot in a blink of an eye, and without even a sale. I have lost tons of money on google advertising, and with few sales to boot, and have not used them since. if you are using google or some paid site, then you really need to know what you are doing for sure.
Paid advertising works if you have a nice and attracting ads. ALso, advertise on your same niche. If you are advertising your dog site in a make money online blog, then expect bad outcome. With regards to advertising, paid reviews from big blogs (depends on the niche), PPC from Google Adwords, works the best. Paid for traffic is not that much recommended because you might get unquality or untargetted visitors. It will just eat your hosting bandwidth. Advertising is such a trial and error. Failure is normal.
it will not hurt his bw as much as it will hurt his wallet on advertising if he does not reach his expectations.
Paid advertising can bankrupt you if you have no strategy. Most "free" classified advertising that you PAY for is useless. Free ads are useless period. Craigslist is a minor exception, but you need to know the game in order to play it. In other words, "Blasters" and junk like that? Won't work. Adwords, if not managed will break you in a hurry. Paid for traffic? Waste of money. Much of it is phony. They use software and proxies, call it traffic. Some of it is referred through click me I click you scenarios. In that sense they refer and you don't need to click. This can help Alexa rankings IF the others have the toolbar for Alexa. Most of them are new site owners and they do, but Alexa is not the Alpha and Omega of site revenue measurement and quality. Some people rely on it, but mostly your competitors. It is a mild gauge for traffic on a site. I have known Alexa 80k and below sites that don't make a dime though, so not good for that. The old saying "It takes money to make money" is relevant on the Internet. There are no get rich quick niches that last more than a nanosecond here. Time, research, SEO, and viral (word of mouth) are the top tools of the trade.
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For starters, create a line of, what you think are nice, cool, eye-catching ads. Then have others critique them. Family, friends, board members, coworkers.... Text ads with a simple picture seem to work the best. Nothing fancy. Try, if you can, to create humorous ads as they tend to work better also. Also have them critique your site. If you ads and or your site sucks, you certainly don't want to spend your money yet. Here is a list of advertising networks you can lok into: TextLinkAds, TrafficSwarm, CasaleMedia, Advertising, FastClick, BurstMedia, TribalFusion, Azoogle, GlobalInteractive, AdBrite, Adengage, RealMedia, Kontera, Avnads, ValueClick, RealTechNetwork, Reduxmedia, and, Dotomi.
Well said mikey I'll add that Adwords has been the best of the ppc programs in my experience. I've tried goclick, bidvertiser, bidclix, clicksor, findology, yahoo, and adcenter too. Maybe some of them have improved since I stopped using them over a year and half ago...
Thanks for all the advice, I tried a couple of cheap paid traffic found here on digital point, I got the traffic, however not much results. I belive I will try adwords. I understand you can purchase clicks cheaper if you just go with content sites? Any comments on that?
There's your problem right there. People who know how to advertise, buy traffic, says it works just fine. People who don't know how to advertise, buy traffic and they are the ones with dead sites, says it is crap. Kinda funny, in a warped kinda way.
You could buy some ebooks created from the saliva of the horse's mouth, or you can go straight to the horse for free: google dot com/adwords/learningcenter/#section1
Before using adwords, i would suggest to read everything that is freely available or even some paid resournces to get well versed with google adwords. Adwords is not as easy as it seems. If not done correctly, it can bring some serious financial crisis for you.
If you listen to nobody's advice here, listen to this guy. Adwords is an art, a craft that you must plan and manage or you will go broke. As I told you, and you already stated, paid traffic is fake traffic. Adwords are brilliant, but you must use your head and not go crazy on the wrong keywords. It is an art. Ask the experts here or read all you can on the subject.
Paid advertising is fine, as long as you do it properly. A good strategy is by choosing a landing page instead of your home page and of course, the targeted keywords. Paid traffic?! Don't even think about it. Even free traffic exchange is not advisable, as all of them only want the same thing - traffic. Organic traffic is the best traffic...as they are the ones really searching for something...