What is your experience? Yahoo's trying hard but it loks all so artificial. I feel like many coming home to G. again.
Yahoo is new and still in beta, so wait for a while. So far, in my experience yahoo epc is very high compared to google (beta?), customer support is great (phone support). On a flop side, they are still far away from content match, which results into low CTR
i don't like the fact that if the title is too long for an add, they add the ... at the end. So, if an ad someone might actually want to see, if not written well to catch them with the first few words of the title, will not click. The info popup that shows the rest of the ad can go too.
They really need to up the advertisers something bad. I was showing someone a adsense site I have and it has different topics in each section. Each section has ads specifically targeted towards them. Then I showed them my yahoo site and it was silly because the ads didn't match at all. I know contextual ads are not the be-all-and-end-all but they probably should be for a contextual advertising program.
they're new!! it's expected that people aren't going to put money in to it if they are saying it's beta. i mean who buys a louis vuitton bag when it's not been stitched yet?