Anther cool example of "creative" (read: crazy) marketing: http://checkoutmyink.com/tattoos/bi...-new-tattoo-advertisement-for-grownupgeek-com In addition to this, the guy is being filmed for a TV documentary on donating organs and is also going for a world-record for tattoos. He's already been on local TV and newspapers several times, and is sure to be seen a lot more.
Great idea, the coverage from doing such a stunt is priceless and the cost to the guy is nominal. Certainly beats sticking an ad on your car...
Not something I fancy doing! But looking for ways of getting your name in the paper for stunts rather than paid for advertising space is always a gold idea for marketing. Something I am trying to put some thought into for a new project I have planned.
It is somehow associated with media advertising or press releases.It is effective though,limited number of marketers are using this strategy.Media is a very wide source of news and gives an advantage for an advertising campaign.