I plan to set up an animal adaptation website like this one: http://www.farmanimalrescue.org.uk/ Though I want this to be a success, I'm not doing this for a monetary reason (I don't get into details ...). Is anyone familiar with this type of websites? If so, how do I go about this? How can I get started ...? Also this particular website looks like a blog, but is it using one of those blog software like WordPress or it's simply that the design looks kind of like it?
One small but vital tip - unless you're offering some kind of genetic mutation service, it's animal adoption you're trying to get into, not animal adaptation.