Anchor Text Vs Serp Results

Discussion in 'Search Engine Optimization' started by lapos, Apr 7, 2009.

  1. #1
    Hi All,

    I have a problem that i can't see the cause too. My site has been established for well over a year. It has a PR2 across most pages but is struggling to rank well in the serps.

    The site is a .co.uk. i have built good quality backlinks for my key phrases and was ranking in top 3 for about 4 of my phrases for the last 3 months, that is until the most recent PR update(google dance maybe)

    If i do an allinanchor: command on google then i have the most links for the given terms across about 10 of my key phrases but some of them i don't even rank in top 100!

    What could this possibly be?? i have good content, plenty of google recognised links and a half decent PR so why the bad results??

    Help!

    Lapos
     
    lapos, Apr 7, 2009 IP
  2. foreclosureking

    foreclosureking Active Member

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    #2
    CORRECT! page rank does not equal traffic. But a butt load of backlinks will.
     
    foreclosureking, Apr 7, 2009 IP
  3. lapos

    lapos Peon

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    #3
    I understand that PR doesn't = traffic, I'm not saying it should. but if google is passing me PR then it implies my backlinks are from a good neighbourhood.

    The reason i say it is a .co.uk is that it does make a difference on google.co.uk - .com sites find it harder to break google.co.uk.

    My backlinks are all keyword rich. They're from blogs(reputable) 1 way links from other relevant sites and directories(no auto submission used) i have links from yahoo.dir , BOTW, business.com, dmoz etc.

    An example of my problem;

    i search allinanchor:blue widgets

    The top 10 sites with the most anchor text 'blue widgets' are on page 1. i am at position 1 on this list (in other words i have the most links coming to my site using the anchor text 'blue widgets')

    If i now search the phrase blue widgets, 8 of the top 10 results from the allinanchor search appear in the top 10 for the 'blue widget' search. My site and 1 other are nowhere to be seen.

    you can do this across almost any phrase an you will see a strong similarity between the two sets of results. but what is it that is stopping my site appear in the top 10, despite it's volume of good links?
     
    lapos, Apr 7, 2009 IP
  4. aimlessless

    aimlessless Active Member

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    #4
    PM your URL and I'll take a look if you want.
     
    aimlessless, Apr 7, 2009 IP
  5. johniman7

    johniman7 Peon

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    #5
    Page rank does not equal traffic, neither does a ton of links all with your exact keyword. Try to get more back links even if they are not the correct keywords or just the URL as the anchor. Vary your keywords as well. Also try to get them in-content when possible.
     
    johniman7, Apr 7, 2009 IP
  6. Canonical

    Canonical Well-Known Member

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    #6
    You are correct... The best configuration for ranking in Google.co.uk is to have a .co.uk TLD which you say you have... But it is also important to have your site hosted in the UK... and even more importantly to have .co.uk sites linking to you.

    Of course, as others have said, without your site's URL(s) and a set of keywords you think those URLs should be ranking well for, all we can do is 'guess' at what your problems might be.

    Link text is a funny thing. It's probably one of the most important things in SEO if not THE most important thing after having links from other sites. And it's not just the link text other sites use to link to your URLs but also the link text YOU use across your site to link to your URLs.

    As johniman7 stated, having 1000 links all with same link text is not necessarily a good thing... It looks unnatural. What are the chances that 1000 sites would link to you with the exact same text? slim to none! As he said you need to vary your link text on internal links as well as external links if you want to rank well for even one keyword phrase.
     
    Canonical, Apr 7, 2009 IP
  7. merlinseo

    merlinseo Well-Known Member

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    #7
    Well, PR doesnt guarantee SERP

    Also over link building doesnt help especially 1000 coming in with same anchor text.

    What helps is relevant theme based link building with High PR's

    Also it depends on how good is your competition for a keyword , I have seen sites with less or no pr ranked well on page 1 for a less or no competitive keyword .

    So you should also note that what others are doing to rank at top for that particular keyword and apply same , or else if the competition is too large then you will have to focus first on less competitive keyword
     
    merlinseo, Apr 7, 2009 IP
  8. baranbuffet

    baranbuffet Peon

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    #8
    First please let us know your website URL then we can give you some suggestion, for geeting good ranking in SERP there are many various ways and u should consider good white hat seo techniques
     
    baranbuffet, Apr 8, 2009 IP
  9. mortgageloan

    mortgageloan Peon

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    #9
    ya please do that...n page rank doesn influence rankings much..
     
    mortgageloan, Apr 8, 2009 IP
  10. robjones

    robjones Notable Member

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    #10
    robjones, Apr 12, 2009 IP
  11. ramgunjal

    ramgunjal Banned

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    #11
    Your site might have been good positioned at Google's UK version but you might not getting traffic from Google. You have to target your competitors and need to analyze them and try to increase your backlinks with quality sites.
    That's the secret...!
     
    ramgunjal, Apr 12, 2009 IP
  12. lapos

    lapos Peon

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    #12
    Hi All, thanks for your replies, some very helpful (especially canonical)

    My keyword anchor text is varied such as;

    blue widgets
    affordable blue widgets
    blue widget sales
    cheap blue widgets
    etc.

    Canonical, i have read this about getting .co.uk backlinks before, i have some but they are harder to target, what confuses me is when i check my better ranking competitors they don't have many .co.uk backlinks???

    For those that wanted my URL it's on my profile page .

    Many thanks
     
    lapos, Apr 17, 2009 IP
  13. Jihoy

    Jihoy Well-Known Member

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    #13
    It seems like Google have devalued a lot of articles, and social bookmarking links. Perhaps try using a mixture of high PR links + tons of lowbie PR links + non-anchor text links + multiple keyword spread (like 2 or 3 dozens at least) across multiple pages to look natural.

    Having high PR helps, if you have PR 6 or above, you'd be ranked up well for the keyword. I think page rank is a multiplier, whereas regular lowbie article links with anchor text buillds up relevancy scores.
     
    Jihoy, Apr 17, 2009 IP