I am re-designing an old web site and want to make it more SEO friendly. The web site is an e-comm product catalog site. When a surfer does a query he could have up to 75 pages of results. The results are displayed as {Pages | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 |} and so on. Looking at how important anchor text links are is there a way to Maximize the anchor text key phrase. Optimized could be, EXAMPLE: {| Product Page 1 | Product Page 2 | Product Page 3 | Product Page 4 | Product Page 5 | Product Page 6 | Product Page 7 |} and so on. This would be NO GOOD if we had 70+ product page links correct? [KeyWord SPAM] EXAMPLE: { < Prev | Product Page 1 | Product Page 2 | Product Page 3 | Next >} This would be NO GOOD if a surfer wanted to visit page #73 [Shallow Navigation] So what I want to create is deep navigation to any page with some targeted anchor text links. If you have any ideas on how this can be accomplished please let me know. Thank you for your time in reading this. BIGBOB