Hi Everyone, Suppose i have a keyword "xyz" and i want to give hyper link to that keyword. Which method is best one i.e., giving partial hyper link or full keyword link i.e., Shall i give hyper link to "xy" or "xz" or shall give hyper link to full keyword "xyz". Please help me... Thanking You In Advance,
better to diversify your anchor with http ,with out http complete url and only put anchor on relevent website with long tail
Probably you have in fact 3 keywords ,something like this "kw1 kw2 kw3". Diversify anchor text, make different combinations of keywords, if you use exact match you can be penalized by search engines.
I'd vary it as much as you possibly can. Here are a few variations: "XYZ from MySite.com" "Free XYZ Guide" "This XYZ Article" Experiment with having the keyword at the beginning and end of the anchor text too. Also, I'd say that for at least 50% of your links you should use purely the anchor text "YourDomainURL.com". Brand is huge now and you'll increase rankings without fear of penalty.