I supply managing and consulting marketing services to medium size travelling company with new website. The webmaster deployed G-Analytics code all over the dynamic site. The site users can purchase online tickets via SSL secured form. The next page in the conversion funnel is 'Thank-you-page 'and has address similar to : https://ssl.domain.coml/index.php I've set the page full URL address in the Analytics as Exact match Goal type. 20,000 page views later, the client real conversion rate is less then 1% but according to Analytics Goal it's more like 10% -huge gap I assumed the SSL address is a problem for Analytics, so to solve the gap I've asked the webmaster to change the Thank-you-page address to something simple like: http://www.domain.coml/thankyou.html The stubborn webmaster claims it's necessary to reply the user with SSL based page after he submitted the credit card details in the secure form. He suggest to reply with the original address and then to redirect the user (by 301 for example) to the desired simple SSL-free address. I'm afraid this solution will generate misleading Analytics Goal results because many will exit the page before the redirect completes… I'm not a web developer but I know that after the user submit the DATA in secure form there's no need for SSL. The web server is dedicated Apache with mod rewrite enable. looking for a solution to the above problem...