Amazon conversion rate decline?

Have you experienced a decline in your Amazon conversion rate? For some reasons, I earn now about 10% of what I used to earn two years ago. Traffic has remained about the same, but conversion rate has plummeted.
Has anyone else experienced this?

 

My conversion rates were low for the beginning of the year but are back up to around 14% as usual. Are you refreshing your reviews and content to reflect updated models of products?

 

August is not the best of months for either traffic or conversions, as it's the holiday period and people are traditionally not in the buying mindset. September should be a month that you get as many products and reviews done gearing yourself towards October, November and the Christmas rush which is by far the busiest time of the year for sales.

 

Mine are actually up, with starting 2 new niche sites and dumping a TON of reviews into my dot net

 

I don't do reviews on my site. I run this shopping deals website and the products are updated daily. Conversion rates have plummeted.

 

Mine were low to start with, and still are very low today. I only sold 6 products, don't know why I have these results, after 5 months.

 

@ablaye - your site doesn't look legit with all of the items on the page having the same number of votes. The design also could put people off. I personally wouldn't buy anything from it.

 

It might be an idea to give reviews, as people like to read about the product and it could make a big difference to your conversion rate?

 

Yes, I have observed the same thing but not sure what can be the reason.

 

sorry that i am posting here !!

i cant make new thread, dont know why


one guy chetaed me with amazon gift card, is there any amazon representative that can help me??? pls help me

 

There's no Amazon representatives here man, just affiliates. You need to talk to Amazon support and this isn't the place to do it.

 

some guys are complaining that amazon affiliates are spamming.
Change the Referral IDS frequently

 

My conversion rate is 33% - 40% Will be smiling when I get more traffic!

 

33% of what though? If it's 10 people then, you might just have got lucky with three sales, but if you get that kind of conversion with more traffic then, you have something amazing and will be laughing all the way to the bank.

 

Few suggestions, re-design the website, it is a little off putting.

I would personally remove the Adsense on the product pages, it makes the pages looks spammy, I never use Adsense on my affiliate site product pages because I get higher conversions without it. You want something clean and simple, making it easy for your visitors to click through to the affiliate links.

Change the way you are linking to Amazon, at the moment you have "Click Here to go to the merchant page" (some pages with just that and not even a product description). By doing that you add no real value to the visitor, essentially telling them all you want is a click through. Try writing at least 1 sentence describing the product and at the end of the sentence add something more compelling (e.g, For more information, customer reviews or purchasing details, click here to visit the supplier).

I'd also remove the Facebook share button from that product area box (the grey one) and keep it underneath the box. It Makes the box too cluttered and harder, at a quick glance, to find the link that needs to be clicked. Most of your visitors would probably only be glancing over the page quickly to find where to buy the product.