I have done my research on some Amazon products and have come up with a list of over thousand. I have done keyword research for each product and chose 2 keywords. Obviously having 2 keywords in post's URL will not make sense so i have to choose 1 between them. Questions: 1. When publishing a post, should i edit post's slug (URL) and name it after 1 keyword? 2. Or should i use post's title as URL? A lot of products that i researched have identical keywords. So if i choose 1st option then i will have to have URLs' structure as following: /%postname%/%post_id%/ (Post ID is to make URL unique from others to avoid duplication of URLs because of duplicate keywords) So it will look like this: http://www.mydomain.com/calphalon/calphalon-griddlecrepe-pan/1937/ The problem with this option is that i will only have 1 keyword targeted for exact query (calphalon griddlecrepe pan). So i will need to choose between 2 keywords. If i choose 2nd option then, i will have product's title instead of researched keyword which will look like this: http://www.mydomain.com/calphalon/calphalon-commercial-nonstick-10-inch-international-griddlecrepe-pan/ This option with title will make URLs unique without need of having /%post_id%/ but URL will not be optimized for 1 of keywords i researched. Also as URL will be longer this might attract visitors from various other queries. What should i do? I want professional answers only. Please do not post if your aim is to increase your post count. Thanks.