If you familiar with Adsense, you must know about . Alternate ads allow you to utilize your ad space in the event that Google is unable to serve targeted ads to your page. By default, Google shows public service ads (PSAs) if no targeted ads are available. You can create html code and make ads like Adsense but you can decide what ads will be show. Or you can html code for image and the link as destination if people click the link. Then save the html page on dan upload into your domain server. You must put the address where you upload the html page into Adsense code. You can find how to insert Alternate Ads when you create Adsense code for your site. There is an option call Alternate Ads on More options Menu. You can choose which one you one to choose * Show public service ads * Show non-Google ads from another URL * Fill space with a solid color If you choose Show public service ads, Google will show you public service ads (PSA) which is not give you money when people click it. If you choose option three you will ask what color you want to use. And on the website if Google is unable to serve targeted ads, Google will show the color that you choice. Here Is An Example Html Text AD I made http://www.dxdonline.com/ads/728x90-1.html Don't Forget To reply I you Like It