Hy all i am new with email marketing and i get like 800 subscribers so far ,they way i send promotional email ikts that i promote offers from warriorplus around sales page .When i send the campaign i get less opens and very low click rate .Any advices would be apreciated thanks
What exactly do you mean by "less opens" and "low click rate?" Without specifics there is no way that anyone will know what you are getting is normal or not. And no way anyone can help you as all we can do is GUESS.
There are a lot of factors involved in email marketing. In general, low open rate is caused by poor subject lines, and poor click rates is caused by poor email copy. However, if you have killed your list with non-stop offers or ignored them for a long period of time, then you will need to do some work to re-engage with them.
I am sure most of your emails are going to spam or they are bouncing . You can validate all your email addresses and use a good SMTP provider like GetResponse or MailChimp or Sendgrid to send all your messages.
Do you read the promo emails that you receive? Do you click? If not why not? and are your emails committing the same errors as these? I have clients who insist on email marketing but IMO it's a dead medium.
Could you share the content of your email? To ensure higher click-through rates of your email check if you are doing the following: The very first step is to concentrate on your email "open rates". Open rates are higher if your subject line is catchy. Try using lesser content and not long emails. Nobody reads it. Personalize your emails- Make sure you add the first name of the subscribers. Most of the tools allow you to add "first name tag" Timing: Test by sending emails at different timings and see which time works best for your audience. Resend emails- You can resend emails to a specific segment like "subscribers who did not open" or "subscribers who did not click" with a different subject line.
In one of your posts, you talked about starting an ecommerce business. In my own opinion, your list has been saturated with people who do not want the kind of products you offer. Move over to Dropshipping. Offer real time products to them. Sales will begin coming in.
- To increase openability try to fill subject line with really interesting for the client theme! - Time when you send your letter is important - Also, make sure that you comply with the rules so that the letter does not fall into spam and promo - Take care of the design of the letter and mention the name of the client - Make your offer really profitable - this is the key Conduct more experiments and you will succeed
Try enticing your email subscribers with a free gift. If you are bombarding them with your offers you will find they will not even open your emails.