Aggregated PPC report tool

Discussion in 'Pay Per Click Advertising' started by smallcompany, Dec 23, 2007.

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  1. #1
    I am looking for a cheapest solution that will allow you to aggregate reports from Google AdWords, Yahoo Search, and MSN adCenter, or at least two of those.

    That means you could create report groups where you add a campaign from AdWords and a campaign from Yahoo, so you can see the total spend and other performance values. Then you should be able to drill down to ad group and keyword level.
    The end result would be that you see a report that shows cost per keyword at each PPC engine, and the total as well.

    Bid management would be a secondary thing. It could be via API or anything else.

    Thanks
     
    smallcompany, Dec 23, 2007 IP
  2. smallcompany

    smallcompany Member

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    #2
    I am not sure now if I formulated this well.

    Anyway, is there anyone using any bid management tool? Reporting would be part of it.

    Thanks
     
    smallcompany, Dec 24, 2007 IP