Adwords Vs Yahoo

Discussion in 'Google AdWords' started by alistdirector, Apr 20, 2007.

  1. #1
    What's the best guys?

    IMO it's adwords cause i like the interface and the way i dont have to go through so much keyword evaluation.

    but what about you lot? :p
     
    alistdirector, Apr 20, 2007 IP
  2. calixto

    calixto Guest

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    #2
    most of my PPC campaign runs on adwords. it gives more traffic and conversion.
     
    calixto, Apr 20, 2007 IP
  3. CustardMite

    CustardMite Peon

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    #3
    I think you can make money more easily on Yahoo, but you can easily make more money on Adwords...
     
    CustardMite, Apr 20, 2007 IP
  4. scuba5794

    scuba5794 Active Member

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    #4
    yahoo is less competitive typically so it is easier to achieve a higher return on investment but i run campaigns on all three and yahoo gets about one quarter of the traffic that google sees. IMHO i would say use both and if optimized and balanced correctly you will see a great return. hope it all works out for you!
     
    scuba5794, Apr 20, 2007 IP
  5. ohadgliksman

    ohadgliksman Peon

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    #5
    I had a campaign for local car rental running oin both Google and Yahoo.
    After a month of running the campaign in Yahoo, I turned it off due to unsatisfactory results (ROI wise)
     
    ohadgliksman, Apr 20, 2007 IP
  6. KniveZ

    KniveZ Active Member

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    #6
    I love yahoo because you get so much traffic and the ctr is amazing.
     
    KniveZ, Apr 20, 2007 IP
  7. blastboy

    blastboy Peon

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    #7
    Google is more flexible compare to yahoo, but both are highly suggested to be use.
     
    blastboy, Apr 22, 2007 IP
  8. MarketingwInternecie

    MarketingwInternecie Peon

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    #8
    It depends on the particular case. In my opinion AdWords is more flexible. On the other hand Yahoo can be cheaper in many cases.
     
    MarketingwInternecie, Apr 22, 2007 IP
  9. Jack700

    Jack700 Guest

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    #9
    I'm trying out Yahoo because of Adwords untenable "quality score" bs. Seems like they don't like you unless you're actually selling a physical item on the landing page. So much for driving traffic to a content site.
     
    Jack700, Apr 22, 2007 IP
  10. eniram

    eniram Peon

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    #10
    AdWords beats Yahoo in conversions for our e-commerce clients.
    14-18% of traffic is from Yahoo PPC and organic traffic compared to an average 65% Google PPC and organic traffic.
     
    eniram, Apr 22, 2007 IP
  11. imteaz

    imteaz Notable Member

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    #11
    i believe, adsense is slightly better than yahoo. but yahoo is only targetting usa. and adsense worldwide. thats the difference
     
    imteaz, Apr 22, 2007 IP
  12. Tamarack

    Tamarack Peon

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    #12
    The one thing YSM has on Adwords is the ability to advertise on a state by state basis. This can provide a better CTR.

    Of course you cannot ignore google as that is where the majority of searches are done.
     
    Tamarack, Apr 22, 2007 IP