Adwords Veterans Advice Please!

Discussion in 'Google AdWords' started by raven2424, Nov 2, 2007.

  1. #1
    I have started some new campians and im sorta new to adwords. Yesterday I had about 8 clicks and 1 conversion which was great. Now on this other campain it maxed out its daily budget with no conversions most of the traffic came from googles content sites. here are my questions

    1. Google search
    When users search for my keywords on Google

    Search network
    When users search for my keywords on Google's search partners

    Content network
    When users visit sites on Google's content network that match my ad settings

    Content bids
    Let me set separate prices for content clicks

    Out of all those above which ones do you keep check marked?? Content network gets Crap CTR while my search ones have awesome CTR.?

    2. Which delivery Method is best to use?

    Standard: Show ads evenly over time
    OR
    Accelerated: Show ads as quickly as possible

    I switched to accelerated today in hopes of reaching my budgets on the other campains to get more clicks and hopefully in the end more converison.

    3. Also I think its a good idea to make a Ad Group for as many keywords as you can so that when people search your words will be bold on the search pages. I think everyone agrees with that?
     
    raven2424, Nov 2, 2007 IP
  2. atrain2442

    atrain2442 Peon

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    #2
    it sounds like you have a mild budget to work with...?

    I would opt out of the content network until you can get a handle things; use the standard delivery method. There's a million other things you can do to further optimize and get the most out of your money as well. Try looking here first and then here to get a few more tips.
     
    atrain2442, Nov 2, 2007 IP