Hi there Just wanted to start and try adwords for SEO business, but it is getting very expensive per click up to 5 € and more per click. pfff Also for other businesses and keywords it is not funny anymore. What can we do about this. To start a normal honest business you need allways a massive budget. Some ideas? Ber
It's definitely not easy. I always suggest to check out the Google Adwords Learning Center and read the material there. I have been doing Adwords for several years now and I still run into some problems. They main key in not killing so much money is to geo-target your location as specific as possible. Also you want to group specific keywords. DO NOT USE GENERAL KEYWORDS!!! Example: If you sell coffee, don't use coffee as your keyword or else you will kill your budget. Try something like: Columbian fresh ground coffee. Hope that helps.
it depends on your niche. for example entertainment sites will pay a lot less in adwords . business and money sites will pay a lot more
If you extend the search terms into niche phrases you can find some as low as $0.42 but I would also use the geo targeting to reduce the bids further. Are you using facebook ads, I started using these for clients a few months ago and they can be really effective when targeting groups.
Yes. It is very expensive, if your campaign is not optimize properly. My suggestion is that you use long tail keywords which will cost you less also you might get higher position.